Probably one of the best things that I've ever done,

one of the best things that a leader can do,

is to learn more about yourself.

I'm Michael Logel, founder and CEO of Crisp,

the nation's number one law from growth company.

I've built my business through practice, not theory.

Crisp started with just $500 to my name and has grown to over eight figures in revenue

over the last few years, earning a spot on the Inc. 500 list of the fastest growing private

companies in America.

Our approach has been to take everything we've learned about generating massive growth

within our own organization and help the country's most ambitious and committed law firm owners do the same for theirs.

In each episode of this podcast, I sit down with innovative market leaders from the legal industry

and beyond to learn from those who thrive in the face of adversity, challenge the status quo,

and define what it means to be a true game changer.

This is Jessica, head of coaching strategy at Crisp, and today we're flipping the script

for a special edition episode to get Michael's take on, how the weight of your words can affect

your team's productivity, why creating a culture of meritocracy drives exceptional performance,

and why leveraging strengths and aligning team

members' talents can lead to exponential growth and success.

I think sometimes there can be friction in a relationship if someone is expecting someone

to perform in a certain type of role or do certain types of things that do not play to

their strengths instead of understanding how each person operates.

...