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Modern Craftsman

#184 Mike Michalowicz

Modern Craftsman

Modern Craftsman

Entrepreneurship, Education, Business, Self-improvement

4.81.2K Ratings

🗓️ 6 September 2021

⏱️ 74 minutes

🧾️ Download transcript

Summary

Mike Michalowicz Author of Profit First and Clockwork joins the guys to talk about his new book all about marketing. 

Where to find our guest:

https://linktr.ee/mikemichalowicz

https://www.instagram.com/mikemichalowicz/

Where to find our hosts:

Nick Schiffer 

https://www.instagram.com/nsbuilders/

https://bit.ly/nsbuildersyoutube

Tyler Grace 

https://www.instagram.com/trghomeconcepts/

John Hourihan

https://www.instagram.com/heresjohnnyh/

https://www.instagram.com/vintagebuilders/

The Modern Craftsman

https://www.instagram.com/the.moderncraftsman/

Music:

"Dessert" by Nate Gusakov

https://www.instagram.com/nategusakovmusic/

Transcript

Click on a timestamp to play from that location

0:00.0

What's up, guys? Welcome back to the Modern Craftsman Monday Monday. So I was reading

0:12.4

more comments. We're literally doing the intro and you're just sitting there and reading

0:16.0

not paying attention. Guys, this is seriously what I deal with, especially when Tyler's

0:22.4

not here to start the sing along. Tyler's on vacation again this week. In this week

0:27.6

we have, who do we have on John? Mike McCallough. So they're off at first, clockwork, the

0:35.6

pumpkin plan, and he's got a new book coming out, which the plan, which Mike didn't know,

0:43.2

we were just going to touch on that book real quick and then get into everything else. And

0:46.4

we touched on that book and basically dug all the way down through. I would guess at

0:52.2

least halfway through what that book is about, which, you know, anyone listening to

0:57.9

this podcast is probably in some way, shape or form, looking to improve their marketing

1:04.6

in their business. And that's exactly what we talk about today. But not, I would say

1:08.7

and not the way that you would expect. It's not, it's not a typical marketing book

1:13.6

about run social media ads and do more video and stuff like that. No, but I mean, 10 seconds

1:20.8

in. He had a nugget. That was amazing. You know, and then four minutes, four minutes

1:26.8

in. He had another one for me to help solve my problems. And it was so simple. And then

1:30.6

he had one at 44 minutes and 48 minutes. I have them all labeled so it was amazing. As

1:35.4

everyone's skipping ahead right now. Don't skip ahead. Listen to the whole thing and

1:40.7

enjoy it. Yeah. So Mike's books, his new one is get different. He's got fixed this next

1:45.8

clockwork, profit first, surge, pumpkin plan, toilet paper, entrepreneur, you find them

1:51.6

all on iTunes. If you haven't listened to it, I listened to a broad half of them. Some

1:56.5

of them are quick listens to and half hours. That's like two days in the truck for me.

2:01.3

And but they're really good. They've almost all been multiple listens where you got to

...

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