Sellers are told to sell to the persona, but what if there was a better way to be

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Buying behavior has changed. Prospects don't click on links and emails anymore

and they don't watch the videos you spend hours creating every week. Instead,

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In the world of sales, you either sink, swim or break through to the next level.

My name is Colin Mitchell and this is sales transformation. A new kind of

sales show designed to bring you through the epic life-changing moments of

elite sellers so you can experience your own sales transformation.

All right, welcome to another episode of sales transformation. Today, I've got a

fantastic guest that's doing some awesome things that I'm very excited to dig into.

I've got Michael Epstein and he has spent the last 20 years in e-commerce,

bootstrapping his first online retailer to eight figures and a successful exit.

He went to then lead multiple eight and nine figure private equity owned online

...