174: {Biz Tip Friday} Should You Be Leading with Your Product or Business?

Your Virtual Upline Podcast

Bob Heilig

Education, Careers, Self-improvement, Business

4.9 • 1.7K Ratings

🗓️ 21 August 2020

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

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Summary

I get this question A LOT: Should I be leading with my product or business opportunity?

In order to do this, I'll first break down two categories of people in your team.

BRAND NEW person – the people on your team that are just starting out and have been in the business 30 days or less
EVERYONE else - the people on your team that have been team members for MORE than 30 days

To answer the question, I want to say that you can honestly do EITHER and see success in this business.

However, it is easier for a new team member to launch their business by acquiring customers first vs team members. This gets them a few quick successes from the very start!

As a team member grows in confidence and skill, then they can lead with the business opportunity.

In this week's Biz Tip Friday, I'll be giving you tips on how to have quick wins for your brand new people, how to lead with your product effectively, and strategies to approach your team in terms of prospecting and training.

If you have questions, text me at (215) 608-1454, and let me know what do you need help with, what issues are your struggling, and what topics you want me to cover in future episodes.

SPECIAL OFFER! Enroll now and become a Certified Legacy Leader™ - www.legacyleadershipacademy.com/specialoffer

Transcript

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0:00.0	Hey Bob here and welcome back to the Your Virtual Upline Podcast where we give Network
0:12.4	marketers the mindset, strategies, and skills that you need
0:17.2	to build a business and life of your dreams.
0:19.8	Hey Bob here, welcome back to the show another episode of Biz Tip Friday.
0:27.0	Today I want to answer the question should you be leading with your product or your business opportunity?
0:38.0	This is one of the ones I get asked probably the most from people so I figured hey I don't know that we've
0:44.2	really addressed this topic so let's turn it into a Bis tip Friday episode so in
0:49.7	order to do this I want to just kind of get right into it here in order to do this I want to
0:54.2	actually break my answer down into two different categories of people I want to
1:01.1	talk first about brand new people just starting out and then I want to address
1:07.4	the question with really kind of everybody else right so I consider a new, somebody within their first 30 days, let's say.
1:15.0	And then anything outside of that 30 day period is that everyone else category.
1:20.0	Now, I used to be of the school of thought I kind of changed my position on this over the last couple of years
1:27.4	I used to be of the school of thought that when you get a new person started it's best to have them kind of do both, share the products and the business, right?
1:36.1	Identify your top business prospects, identify your top potential customers, and kind of do both at the same time. And I'm not saying that that still can't be an effective way to approach
1:48.2	your first initial couple of reachouts but here's what I've just really come to realize and I think
1:53.9	we all kind of know this intuitively. It's a lot harder for somebody to get
1:58.1	their first consultant, their first recruit than it is their first customer. If a brand new person is spending more time on the recruiting process,
2:07.0	the chances of their success are going to go down,
2:10.0	at least starting out, and it's just delaying the amount of time that it could
2:15.2	potentially take for them to see their first result. The recruiting process
2:20.6	usually takes a lot longer than getting a customer.
	...

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