171: How to Land Brand Deals with a Small Following with Julie Solomon
The Heart & Hustle Podcast
The Heart University
4.8 • 1K Ratings
🗓️ 26 August 2021
⏱️ 62 minutes
🧾️ Download transcript
Summary
Have you ever thought: "Ugh, I'd love to work with some brands and land some brand partnerships but I have a small following on Instagram." Well, today is your lucky day!
In today's podcast episode we are speaking with the wildly wonderful Julie Solomon. Julie is a brand strategist, digital marketing expert, and host of the chart-topping podcast The Influencer Podcast with a Tennessee accent, sweet husband, two beautiful babes, and a passion for helping creative visionaries!
As an expert in marketing, PR, and personal branding, Julie's supported businesses, authors, and personal brands over the last decade in growing their impact and income with the power of influence. Julie spearheaded book campaigns that broke New York Times Best-Selling records and worked with dozens of best-selling authors who have collectively sold over 100 million books worldwide as well as trained, mentored, and taught tens of thousands of entrepreneurs how to pitch to the media, gain exposure, and strategically grow their businesses.
Julie shows up today with SO much information. We cover everything from what pitching is, what follower count you need to have to land paid brand deals, how to find the right brands to pitch to, how to get them to actually notice you and pay you, how to find your uniqueness, your zone of genius, and so much more. Julie ended out the conversation by giving some MUCH needed permission on own what ONLY you can do, and learning to let go of the rest. Seriously, we cover a LOT of ground in our conversation with Julie today, so if you're ready to start making money on your Instagram REGARDLESS of your follower count (yep, even if you have 350 followers).
Show notes: https://theheartuniversity.com/171-how-to-land-brand-deals-with-a-small-following-with-julie-solomon
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Follow along with Julie:
www.pitchitperfect.net/webinar
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Transcript
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| 0:00.0 | You are listening to the Heart and Hustle podcast. We're your hosts, Evie Rupp and Lindsay Roman. |
| 0:04.8 | Welcome back to the show. We are so stoked that you're here. Every Tuesday and Thursday, |
| 0:09.8 | we drop episodes full of business and marketing strategies full of heart and lessons that will make your day better. |
| 0:16.0 | That is always our goal here at the Heart and Hustle podcast and today's episode is an incredible one, so keep on listening. |
| 0:23.0 | Have you ever thought I just I would love to work with brands |
| 0:26.0 | and you know do Instagram collaborations |
| 0:29.0 | and just land some brand partnerships |
| 0:31.0 | but I have a small following on Instagram and I cannot grow for the life of me. |
| 0:35.4 | Well, today is your lucky day if that's what you're thinking or that's what you've thought in the past. |
| 0:39.5 | We are speaking with the wildly wonderful Julie Solomon. |
| 0:42.4 | Julie is a brand strategist, Digital Marketing Expo. speaking with the wildly wonderful Julie Solomon. |
| 0:42.6 | Julie is a brand strategist, digital marketing expert, |
| 0:45.4 | and host of the Chart Topping Podcast, The Influencer Podcast, |
| 0:48.8 | with a Tennessee accent, sweet husband, two beautiful babes, |
| 0:51.8 | and a passion for helping creative visionaries. |
| 0:54.0 | As an expert in marketing, PR, and personal branding, |
| 0:57.0 | Julie supported businesses, authors, and personal brands |
| 1:00.0 | over the last decade in growing their impact and income with the power of influence, |
| 1:04.2 | Julie spearheaded book campaigns that broke New York Times best-selling records and worked with dozens |
| 1:09.1 | of best-selling authors who have collectively sold over 100 million books worldwide, |
| 1:14.0 | as well as trained, mentored, and taught tens of thousands |
| 1:16.8 | of entrepreneurs how to pitch to the media, |
... |
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