What's up, everybody? This is Cortland from Indiehackers.com, and you're listening to the IndieHackers podcast.

On this show, I talked to the founders of profitable internet businesses, and I try to get a sense of what it's like to be in their shoes.

How do they get to where they are today? How did they make decisions, both at their companies and in their personal lives, and what exactly makes their businesses tick? And the goal here, as always, is so that the rest of us can learn from their examples and go on to build our own profitable internet businesses. If you've been enjoying the show and you want an easy way to support me, you should leave a review on iTunes or Apple Podcasts. Probably the easiest way to do that if you're on a Mac, just visit NDHackers.com slash review, and that will open up Apple Podcasts on your computer. I really appreciate it. It's the best way for other people to find the show, so I read all the reviews that you guys leave over there. In today's episode, I sat down with Poker Pro Jonathan Little. He has won millions of dollars

as a professional poker player, and now he's making millions of dollars a year with his online

business teaching others how to get better at the game as well. What's really cool about

Jonathan is that even though he doesn't come from a tech background, he's been able to figure

out a lot of the indie hacker challenges on his own. He's got a web-based subscription business up and running. He is on every channel. He's been able to figure out a lot of the indie hacker challenges on his own. He's got a web-based subscription business up and running. He is on every channel. He's crushing it with distribution. He's figured out his pricing. And I think even if you're not as much of a poker fan as I am, there's a lot to learn here from Jonathan's work ethic, his consistency, and about how you can go on to build your own sustainable business, doing what you love,

that supports your lifestyle. Enjoy the episode.

Jonathan Little, welcome to the Andy Hackers podcast.

Hello, thank you for having me. I'm happy to be here today.

You've built a poker media empire. You've got online classes, a website, YouTube. How would you describe what you

do and what are all the parts to it? There's a lot of parts to it. So it all started a long time ago.

About 15 years ago, I just was playing a lot of poker and posting on poker forums. And I learned

a lot from other people who discussed poker strategy on these forums. And eventually I became a good, well-respected player on there. So I started giving other people who discussed poker strategy on these forums and eventually I became a good

well-respected player on there. So I started giving other people advice and then me and a few

of my friends decided, why don't we make a poker training site? We weren't necessarily trying

to make money from it or anything, but we wanted to get back to the community and maybe build

something. Well, that's how it started. So we have a poker training site that

has been through many iterations. Now it's called pokercoaching.com. I also write books. I have all

these books back here. I'm in charge of all those. I work with the publishing company D&B

poker. I'm in charge of sourcing some of the material that they have, and I do a lot of the editing.

So we do that. We have a

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