1663 Why He Thinks Push Notifications Are Future with $35k in MRR, 376 Customers

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6 • 683 Ratings

🗓️ 12 February 2020

⏱️ 9 minutes

🔗️ Recording | iTunes | RSS

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Summary

I'm ambitious and tenacious. I like working and connecting with people and I enjoy the fact that the simple interactions we have with one another can have a big impact. I try to keep that in mind as I go through my day.

I've had the privilege of enjoying some terrific success through many of my endeavors but I've also experienced some spectacular failures. Success is my preferred outcome however, in my experience, failure seem to be part of the foundation of success- much to my chagrin.

Transcript

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0:00.0	Push Engaged launched a couple years ago.
0:01.5	Personalized browser notifications.
0:03.8	Robbie launched the company back in 2016.
0:05.7	Now, 376 customers paying $100 per month.
0:08.2	So doing $37,000 per month up from about $12,000 per month just a year ago.
0:12.9	Their break even and bootstrap team of 14 in Bangalore, 5% logo term per month.
0:17.7	He's trying to get that down, spending about 200 bucks to get a new $100 month customer, so two month payback period. Lifetime value on those folks, about $1,300
0:25.0	so $6 to 1 kind of ratio there. Hello, everybody. My guest today is Ravi Trevedi. He's the
0:31.6	founder of a company called Push Engage. Before that, he built coupon Rani, a leading coupon site in
0:35.6	India. Before that, he was principal at Southeast Interactive Technology Funds and early stage VC fund in Raleigh, North Carolina.
0:41.7	Post his MBA from Duke, he worked as equity research analyst with Bank of America and started
0:45.2	his career as a software engineer at Hewlett Packard before he went on to do consulting and
0:49.2	sales at HP. He co-authored the book Web Services Security and participated in creating web service standards.
0:55.6	He completed his MBA from Duke, a business, and as a master's in computer science from the Indian Institute of Science in Bangalore.
1:02.2	Ravi, are you ready to take us to the top?
1:04.2	Yeah, I'm ready.
1:05.3	All right.
1:05.7	Tell us about push-engage.
1:06.7	What's the company doing?
1:08.0	How do you make money?
1:09.4	Sure.
1:09.9	So we are a platform for browser push notification, and we enable you to do both
	...

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