Welcome to SIDUS HALTSKOOL. My name is Chris Killabo, so glad you're tuning in. Here we are

in episode 1662. Every single day, a different story, case study, question or answer, tip,

idea, something actionable you can use in your pursuit of a second or third source of income.

Or maybe a fourth or a fifth. We don't limit people around here. It could be any number you prefer.

It's all about creating security for yourself without quitting your day job.

Now today, really cool story. You have heard of software as a service, perhaps. How about

Twitter threads as a service? So this was totally new to me. If you're confused, well,

stay tuned. That's what the story is about. When a warehouse manager stumbles upon Twitter threads

as a way to grow his audience, he taps into an underserved market and creates a new service for

businesses. We're going to look at how this came about, how he made it happen, what the

challenges were. There wasn't this case at least one big challenge. Just kind of see what we can

take away with it as inspiration and perhaps motivation for your own ideas.

Also, if you use Twitter, feel free to follow me. It's just my name, Chris Killabo, CHRIS,

GUILLEBEAU. I've been using it for years and sometimes more consistently than others,

but I try to post something almost every day. Okay, story is called warehouse manager

sells Twitter threads as a service. Stay tuned.

Matthew Alexander works as a retail warehouse manager by day. When he isn't thinking about the

logistics of his job, he's hanging out online, looking for inspiration and ideas. Yet he also

knows an idea is just the starting point. Making something and marketing it is when the real battle

begins. That was never more evident than his first attempt at starting a profitable project.

You had the technical know-how to make a website, but he fell short on finding an audience,

at least until Matthew started noticing Twitter threads. Now Twitter threads, for those who aren't

...