#166: Beating Imposter Syndrome: How Kim Wolfe Went from Charging $200 to a $4,400 Session!
Worth Every Penny Joycast
Sarah Petty
5.0 • 3.6K Ratings
🗓️ 4 July 2023
⏱️ 16 minutes
🧾️ Download transcript
Summary
Do you ever feel like every photographer in your market is out there doing great work and raking in clients… except for you?
Despite having a photography degree from one of the best photography schools in the country, Kim struggled to make a full-time living doing what she loves.
As impostor syndrome took root, she wondered if she would ever make more than $200 per session…
Hit play to learn how she beat her head trash, got confident in her photography business, and made a $4,400 sale!
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Transcript
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| 0:00.0 | Despite having a college degree in photography, Syracuse photographer Kim Wolf had horrible imposter syndrome. |
| 0:07.6 | Eventually Kim gave up on her photography career and became a nurse only to discover after working |
| 0:12.8 | years in healthcare that nursing wasn't what she loved to do. Today I'm talking to Kim about her |
| 0:18.8 | journey from giving away digital files for very little money to making $4,400 with her first boutique |
| 0:27.4 | clients. So the real question is how are portrait photographers like us able to run a profitable |
| 0:36.6 | business and still put our families first without selling digital files for cheap and working all |
| 0:42.8 | the time. I'm Sarah Petty your host of the Worth Every Penny Joycast and I went from a stressed |
| 0:49.6 | out overworked mama with three babies to being named one of America's most profitable photographers |
| 0:55.6 | without working my kids lives away. Each week I'll show you how to find and serve |
| 1:01.6 | boutique portrait photography clients in a world where we compete with free thanks to everyone |
| 1:06.4 | having a digital camera in their pocket. Take the first step to adding more joy and profit to your |
| 1:12.5 | life by downloading your free photography business tools at joyofmarketing.com forward slash podcast. |
| 1:21.3 | Kim welcome. Hi Sarah thanks for having me. I'm so glad you're here. So you actually have a |
| 1:31.3 | degree in photography from college. I do. I actually went to a really good college for photography, |
| 1:38.5 | one of the best colleges in the country for photography. So I know how to take photographs really well |
| 1:44.5 | but I didn't know how to sell it. Yeah but how can you have imposter syndrome because what most of us |
| 1:53.0 | have it because we were untrained and I wasn't even really good. I was not sure as was it on the |
| 1:59.5 | business side. You know I just I just I saw all these other photographers in my area and they were |
| 2:06.6 | it feels like they were making money and they were they were all selling digital files but |
| 2:11.5 | you know it just felt like everybody had clients and I couldn't find more than one or two people |
| 2:16.4 | to photograph at any given time. I photographed weddings for you know short period of time and |
| 2:23.2 | tried to get you know one-off family sessions but I just I just didn't know how to get clients. |
... |
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