156: How to Stand Out With Words: Copywriting Tips for Side Hustlers

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.7 • 1.6K Ratings

🗓️ 28 January 2016

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

When it comes to your side hustle, the words you use matter. In so many businesses, our first impressions with customers often come from a website, an email, or a product description. Are you sending the right message? Is it unique and powerful enough to stand out from the crowd?

Full Show Notes and PDF Highlight Reel: Copywriting Tips for Side Hustlers

Transcript

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0:00.0	Side Hustle Show 156, how to stand out with words, copywriting tips for side hustlers.
0:05.6	Welcome to the Side Hustle Show, where aspiring part-time entrepreneurs learn how to turn their
0:11.9	side hustle dreams into reality
0:14.5	because your 9 to 5 may make you a living but your 5 to 9 makes you alive.
0:19.6	And now your host Nick Loper.
0:23.0	What's up, Nick Loper,
0:25.0	what's up, Nick Loper here,
0:28.0	welcome to the Side Hustle show for your weekly dose of ideas, action,
0:31.0	and results toward building a job-free income stream.
0:33.6	Today's show is all about the words in the language that you use in your communication.
0:37.8	Because more often than not, our writing is become our first impression, whether that's in an email on our website like
0:44.7	our about page in a product description or even in a Facebook ad or a Craigslist
0:52.3	ad or freelance job proposal.
0:54.3	And so the question is, are your words
0:56.3	getting the job done or could they be doing a little bit better?
0:59.1	I think mine definitely could be.
1:01.0	And so I'm excited to learn from our guest today.
1:03.2	I'm joined by a couple of my favorite people, Mich and Rob Slade from mortified cow.com.
1:09.4	That's the home base for the copywriting business that they run.
1:12.8	They're also living the digital nomad dream
1:15.3	coming up on their four-year, no-matversary,
1:17.9	as they'll call it.
	...

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