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The Side Hustle Show

155: How to Drive Viral Traffic From Reddit

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.71.6K Ratings

🗓️ 21 January 2016

⏱️ 34 minutes

🧾️ Download transcript

Summary

My guest this week, Brian Swichkow, is a viral marketing pro, having achieved outsize results on several different projects. Having one viral hit could be considered a lucky fluke, but to be able to do it again and again, and you start to recognize a repeatable, learnable pattern. That's what listeners can look forward to in this episode; how you can apply Brian's tactics to your own side hustle to get more visitors, leads, and customers.

Full Show Notes and PDF Highlight Reel: How to Get Traffic from Reddit

Transcript

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0:00.0

Side Hustle Show 155, how to drive viral traffic from Reddit.

0:05.0

Welcome to the Side Hustle Show, where aspiring part-time entrepreneurs learn

0:10.0

how to turn their side hustle dreams into reality.

0:13.3

Because your 9 to 5 may make you a living,

0:15.7

but your 5 to 9 makes you alive.

0:18.4

And now your host, Nick Loper. Loper What's happening?

0:25.0

Nick Loper here.

0:27.0

Welcome to the Side Hustle Show where it's all about ideas, action, and results.

0:31.0

Great show for you today on the art and science of viral traffic.

0:34.8

How side hustlers can tap into community platforms,

0:37.7

democratic platforms like Reddit to build your business. Now Reddit is the ninth most popular site in the United States

0:45.6

in 32nd most heavily trafficked site in the world which means it's filled

0:51.6

with potential customers a lot of eyeballs for your business

0:54.2

But at the same time from my perspective it's kind of an intimidating place. It's not a site I've ever spent much time on so I'm not really sure how it all works but as luck would have it

1:04.1

my friend Brian Switchco is a tried and true expert in this subtle type of

1:10.3

viral marketing and you might remember a long time listeners of the

1:13.3

show might remember Brian from way back in the archives.

1:16.6

He was a guest on episode 23 back in 2013.

1:21.3

Now since then he's driven a metric ton of traffic through Reddit on a variety of

1:28.0

different projects and you start to see a pattern. You know one time maybe it's fluke second time okay maybe you got lucky

1:36.0

but to do so consistently you know maybe there's a system or a learnable

1:40.1

process to all this and that's what you can expect to learn from this conversation.

...

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