Welcome to the Building a Story Brand podcast where we believe if you confuse you'll lose noise is the

enemy and creating a clear message is the best way to grow your business I'm your

host Donald Miller I'm joined by my co-host Dr J. J. J. J. J.

J. J. You have a question for me you have a question for me. I have a question for you today.

This is, it's, the rules have been reversed. You did today's interview.

I did with one of my good friends Craig Detweiler. Okay, ready? So Don, if I have a question for you. Okay.

How do you feel about selfies? Like selfies on Instagram? Yeah, like on social media.

Other people's selfies

uh... let's start there yeah how do you feel about well

i know you're the selfie king we all know this

you're always taking that they could be further from the truth.

Uh, here's, you know, here's my honest journey on that.

Okay, go. The world has changed very quickly.

Yeah.

And so, you know, I'll scroll through Instagram and there are different types of

Instagramers. They're Instagramers who are sort of letting you in on their life and

there are Instagramers who are quote-to-quote building a brand.

And the building a brand ones, they're professional cameras, it's clearly a choice of like 50 photos

they took that day.

And then there's a long post that essentially is somewhat flowery and poetic and teaches you things.

And I was actually, I confess I was critical, judgmental in fact, of those folks.

I actually was like, this is all about them, they really just want to be known, you know, all that kind of stuff and then it suddenly hit me like a bolt of lightning

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