155 Franchising Your Business with Stacey Cann
Making Money Online with Lisa Johnson
Lisa Johnson
5.0 • 567 Ratings
🗓️ 20 May 2024
⏱️ 22 minutes
🧾️ Download transcript
Summary
Franchising is a model in business that sometimes gets negative press. Today we tackle some of the misunderstandings around franchising and discuss how this fantastic business model can be used to benefit both the franchisee and the franchisor to accelerate growth and maximise the impact of your business.
Today's guest is Franchise Strategist Stacey Cann, who started in corporate marketing but took her career in a different direction when she became a franchisee. This was just the start of her work in franchises and now she advises both franchisees and franchisors on how to be more profitable.
What You'll Learn In This Episode
- What franchising is, some of the main advantages of franchising and how it can help to unlock your confidence and potential in business.
- What you can expect to pay when buying into a franchise and how long it could take to make a return on your investment
- The types of businesses that are suited to franchising and how it can scale your business quickly when done the right way.
- Some of the ways that franchising can evolve into something completely different to how it started out.
Resources:
- Find all of Stacey's's services at: www.staceycann.com/free and on Facebook and Instagram
- Sponsor link: https://www.salesmadetheagency.co.uk/the-agency
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist
Transcript
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| 0:00.0 | You're listening to Making Money Online with Lisa Johnson, the podcast that tells you what it really |
| 0:09.2 | takes to build a business and the simple steps to get you there. I'm determined to share with you |
| 0:13.9 | the reality of easy, simple business marketing tips to make passive income so that you can |
| 0:19.2 | start making money online. |
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| 0:46.5 | With a team of specialised sales strategists who've all received the Charlie Day training and a range of packages, they are here to revolutionise your sales |
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| 1:02.0 | And their mission is simple to bring more sales to your business with honesty and authenticity. |
| 1:07.7 | Go and check them out now with the link in the show notes. Hello, hello and welcome to |
| 1:13.3 | this week's episode. We're going to talk about something that sometimes gets bad press and it shouldn't |
| 1:18.0 | really, and that's franchising. Now, before you think, oh, that's nothing to do with me. It can be |
| 1:23.7 | to do with you. I've seen lots of brilliant entrepreneurs with really good businesses |
| 1:29.2 | franchise their work. And sometimes I don't think we even think of it as a way to scale our |
| 1:34.7 | business, but it's a really good way to scale a business. So I've bought an expert in to talk to you |
| 1:39.4 | about this because I'm not the expert in franchising. Stacey Cannis, she helps franchisees and franchisors |
| 1:46.3 | make more money in their business. So welcome to the podcast, Stacey. Hello, hi Lisa. |
| 1:52.5 | Thanks for having me. No worries. Let's just start with how you got started in franchising, |
| 1:57.4 | because it's not the usual path that people take. So tell us how it came about. So I never |
| 2:02.7 | expected to be in franchising actually. So I went and did my marketing degree many moons ago. We did one |
| 2:08.1 | tiny little module on franchising about by the way big companies like McDonald's do franchising |
... |
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