created to do view back in 2014 again helps freelancers manage billing time management a bunch

of other stuff uh you know sending out invoices they fast 500 customers paying 27 bucks a month

so 13000 bucks per month in revenue that's up from 4k per month in revenue just a year ago

3% logo churn per month spending 162 bucks to get a new customer at 27 bucks a month so six

month payback period,

team of, you know, one or two people with a small, you know, three, four group of freelancers

working on a need basis, all based down in Australia. Hello, everyone. My guest today is Tom

Cameron. He's abandoned a structural engineering career in 1997 to pursue internet technology.

He's found in multiple small businesses and two internet SaaS companies.

He currently lives in Brisbane, Australia, where he co-manages a co-working space and manages his company to-do view and still has a hand in a web consulting business he found it 18 years ago.

Tom, are you ready to take us to the top?

Yes, I am.

All right. So what is to-do view and is your revenue model purely a SaaS one?

Yes.

So To-Doo view is a SaaS solution providing a suite of productivity tools to freelancers and small and micro-businesses.

And yes, yes, our revenue model is purely SaaS.

That's great. So what are people paying on average per month for this kind of tool?

Well, it's $9 per user per month, and our average team is around three users. So it's actually

quite small and quite cheap. That's great. So maybe 27 bucks per new logo, three team members?

That's great. Yes. That's great. And when 27 bucks per new logo, three team members. That's correct. Yes.

That's great. And when did you launch this company? What year? It was 2014. We started up with

the idea. We didn't really go live until about a year or so after that. Okay. And kind of why get

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