4.6 • 683 Ratings
🗓️ 19 October 2019
⏱️ 13 minutes
🧾️ Download transcript
I worked during 12 years in Pepsico Mexico and Latin America in several positions, started as Senior Financial Planning, and finished as Finance Director for IT & Innovation Area for Latam.
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0:00.0 | He went all in, invested all of his savings in his new company, Venospos, back in 2014, |
0:05.2 | helping small businesses with point of sale solution, has 5,000 customers today, $62,000 per |
0:10.5 | month in revenue. |
0:11.3 | That's up from $45 grand per month in revenue back in November 2017. |
0:15.2 | He's raised $500,000 to fuel growth, 10% logo churn per month. |
0:19.2 | He's working on bringing that down, spending up to $40 to |
0:22.0 | acquire a new $150 per year customer. So that's a five-month payback period with the team of 20 |
0:27.1 | people based mainly in Mexico. Hello, everyone. My guest today is Esteban Amal Donato. He has |
0:33.7 | been working for the past 12 years in Pepsi, sorry, Pepsi Mexico and Latin America in several positions, |
0:39.6 | starting as senior financial planning and finished as finance director for IT |
0:43.3 | innovation area for Latin America. |
0:45.8 | In 2013, he decided to quit his job and invest his savings into his new company, |
0:49.9 | Vonospo, which, again, now has thousands of users and customers in more than 10 countries, |
0:55.1 | helping small retailers improve their sales and profits. |
0:57.8 | Esteban, are you ready to take us to the top? |
1:00.3 | Yes. |
1:00.9 | Okay. |
1:01.5 | So tell us what the company does and what your revenue model is. |
1:05.5 | Well, our company held small business and retail niche, get more productive, optimize some |
1:14.0 | process since the purchase process until the sale process. |
1:19.7 | So we develop a very, very simple solution. |
1:23.2 | It's a web-based software, basically a point of sale. |
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