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The Kristen Boss Podcast

154. Building a Life You Love with Graham Cochrane

The Kristen Boss Podcast

Kristen Boss

Business, Marketing, Education, How To, Entrepreneurship

4.9751 Ratings

🗓️ 13 March 2023

⏱️ 47 minutes

🧾️ Download transcript

Summary

“Go early and ugly,” is just one of the many gems that Kristen’s guest, Graham Cochrane, shares in this week’s conversation. He was once a struggling artist who started a side hustle to support his dream (and family) that he grew into multiple multi-million dollar businesses: by going early and ugly. Listen in as Kristen and Graham dive into this concept and discuss so many other nuggets including:  

 

  • How to build a business that serves your life and not the other way around and 

  • Ask yourself what are people already asking me to help them with (in real life and online)?

  • The most important asset you should be cultivating when you start a business

  • The fastest way to monetize your idea when you’re first starting out

  • Why you should make a list of ‘what would be nice’ about your life when you run your business. Even if not everything on the list is attainable now, you’ll know what you’re working towards. 

  • How to get paid to do research on what your ideal customer wants and needs

  • Why a number in your bank account will never be able to make you feel safe and secure


Don’t miss this lively and strategy packed interview. You CAN build the business without sacrificing your family and your health.

To find out more about all things Graham Cochrane you can head to his website: https://www.grahamcochrane.com/ 

To get the first few chapters of his book, “How to Get Paid for What You Know” for FREE go here: https://www.grahamcochrane.com/chapters 

Don’t miss out on the in-person social selling event of the year! Announcing the Rising Leader Summit, April 14-15, 2023, in Denver, CO. The LIVE EVENT that has historically been exclusive to 6-7 figure earners is now AVAILABLE to anyone who is hungry and willing and desires to step into higher levels of leadership. Go to kristenboss.com/rise to register today.

If you’re ready to learn the simple process of running your social selling business online, you have to check out Kristen’s live group coaching program! The Social Selling Academy: www.thesocialsellingacademy.com

Transcript

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0:00.0

Hey there. I know if you're like a lot of my listeners, you're listening here week after week,

0:09.5

maybe binging my podcast and trying to take all the notes and really implement it into your

0:14.5

business. But here's the thing. There's something between knowing what to do and actually doing

0:19.1

and following through and trying to piece everything

0:21.3

together on your own. Well, you don't have to do that. I don't want you struggling any more than you

0:25.3

have to be, which is why I want you to check out the hub. The hub is the ultimate place for you

0:29.5

to learn the foundational habits and skills, such as connecting, building relationships,

0:34.3

writing content, and how to sell without filling icky in the online space.

0:38.4

It is the ultimate place for you to learn the sustainable habits and business skills in the

0:42.8

social selling space. The other offer you need to look at is if you are ready to expand into

0:47.5

your cold market, grow your audience, learn the skills of lead generation, talking to a target

0:52.3

market, and learn sustainable business strategies

0:54.6

that really are evergreen, no matter what business model you're in, you're going to want

0:58.6

to check out the Social Selling Academy. The links are in the show notes. Of course, we have all

1:02.5

kinds of testimonials because I've helped thousands of students just like you. So be sure to

1:06.6

check that out. Now, back to the show.

1:32.3

Thank you. that out. Now, listening to the unknown.

1:38.3

You are listening to the Christenbas podcast.

1:41.3

I'm your host, Kristen Boss. As a best-selling author and performance coach, I'm on a mission to share about

1:45.2

sustainable and purposeful approaches to both business and life. Each week, I bring relevant

1:50.6

topics that I believe are necessary to create a life of purpose, significance, and meaning.

1:56.9

Entrepreneurship is about so much more than growing your bottom line. It's about who you are

...

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