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The ONE Thing

151. Becoming UFC's Voice of the Octagon with Bruce Buffer

The ONE Thing

NOVA Media

Entrepreneurship, Business, Careers

4.81.1K Ratings

🗓️ 30 July 2018

⏱️ 25 minutes

🧾️ Download transcript

Summary

What does it mean to be successful? Gary Keller once shared an interest answer to this question: “Success is nothing more than moving from failure to failure without giving up.” And the more people we talk to, the more examples we see of that being true. In this episode, we’re going to explore the value of failure – when paired with persistence – with Bruce Buffer, who you may know as UFC’s Voice of the Octagon.  In this episode, you will learn... [9:30] Why being told NO is just an opportunity for a future YES [15:15] How high achievers move from failure to failure without giving up [18:05] ONE thing you can do to create support in your life & improve your ability to persevere through failure  The ONE Thing to Implement From This Episode: Where in your life are you currently succeeding so slowly that you think you’re failing – and how can you begin to trust The Domino Effect? If you’d like to go beyond consuming content and are committed to living it, head over to the1thing.com/membership and join us in Living Your ONE Thing. And if you want to help us reinvent the paper planner, head over to the1thing.com/planner to work with us as we bring it to market.  Links & Tools From This Episode  Learn more at brucebuffer.com  Connect with Bruce: Twitter | Facebook | Instagram | YouTube  Read: It’s Time!: My 360-Degree View of the UFC  Listen: IT'S TIME w/Bruce Buffer  AWESOME FREE RESOURCES FOR YOU! Get more support & accountability: Join the Living Your ONE Thing Community The Kick Ass Guide To Accountability Form your first power habit with your 66 Day Challenge Calendar Check out our awesome blog!  Will you help us reinvent the paper planner? You can head over to the1thing.com/planner to try out the current version of The ONE Thing Planner. We want to work with you and hear your feedback so that we can create the best planner possible before bringing it to market. The ONE Thing is produced by Podcast Masters Mentioned in this episode: Factor 75 Head to FactorMeals.com/one50 and use code one50 to get 50% off. That’s code one50 at FactorMeals.com/one50 to get 50% off! Factor 75

Transcript

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0:00.0

Hi, this is Bruce Buffer, and you're listening to the One Thing Podcast with your host, Jeff Woods.

0:07.0

This is the One Thing Podcast, where we teach you the surprisingly simple truth behind

0:14.2

extraordinary results. My name's Jeff Woods. I'm the vice president here at the

0:19.0

one thing team. I remember being in a mastermind with Gary Keller and someone asked what does it mean to be successful?

0:27.2

Gary paused and looked out at the room and said something that I thought was really interesting.

0:34.2

He said,

0:35.6

Success is nothing more than moving from failure to failure without giving up.

0:42.1

I remember sitting back in my chair and I started to think about examples of where this was true.

0:48.3

If you're a baseball fan, think of the greatest batters. When they step up to the plate do they hit the ball every

0:55.1

time they swing not even close in fact if they hit three or four out of ten they go

1:01.9

down as one of the greatest of all time.

1:05.0

That means that the best batters in the world fail 60 to 70 percent of the time

1:11.0

they step up to the plate. The question we pose to you is,

1:15.0

is this the same in your professional world.

1:18.0

Is this the same for your personal world?

1:21.0

Today we explore this with Bruce Buffer.

1:24.6

You may know him as UFC's voice of the octagon. It's time.

1:34.0

time.

1:37.0

He will take you on his journey to achieving extraordinary results

1:41.0

by moving from failure to failure without giving up.

1:45.0

It all started when he was a kid.

1:50.0

He had set a goal of being successful, which for him at the time the definition of success was around being an entrepreneur.

...

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