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SaaS Interviews with CEOs, Startups, Founders

1497 He Grew Hubspot Partner Program, Now $91k in MRR at DataBox

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 30 August 2019

⏱️ 19 minutes

🧾️ Download transcript

Summary

Peter Caputa is the CEO of Databox. He helps companies grow by implementing sales and marketing excellence. He's worked with 100s of businesses directly as well as helped 100s of agencies and media companies grow by helping their clients achieve predictable, measurable and improvable ROI from the marketing and advertising services they provide.

Transcript

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0:00.0

grew the value out of reseller program at HubSpot. Now joined Databox, which helps you pull all your

0:04.1

data to one place. You can track performance and get insights all in real time. Right now,

0:09.2

doing about $91,000 a month in revenue. That's up from $23,400k per month. Sorry, $23,400

0:15.7

bucks per month in 2017, about a year ago. So healthy growth rate there. They raised about $5 million. Really $1.1, though, kind of the new product after the changes in the organization,

0:24.6

serving 650 customers paying $140 a month, 4% gross customer churn per month,

0:29.1

2.5% net revenue churn monthly with his team of 20 people based up there in Boston.

0:35.8

Hello, everyone.

0:36.3

My guest today is Peter Caputa. He is the CEO and founder

0:39.6

of a company called Databox. The company is a modern company, basically, sorry, it's a tool to monitor

0:44.8

company performance data all in one spot, really on any device. Peter, are you ready to take us to the

0:50.0

top? I am. All right, so you email me this beautiful email before the show. I know you listen. So

0:55.2

let's just jump right to it. What's what's revenue today? And then let's go back and get more

0:59.3

the story. We're doing a little over 91,000 MRR. Okay. And what are people paying you

1:05.7

for? Do you mean how much or? Well, yeah, so tell me more about the product and then tell you to ARPOO.

1:12.4

Got it.

1:13.7

So the product allows companies to pull all their performance data in from other tools.

1:20.1

So we integrate out of the box with like 60 plus other tools.

1:23.0

And then you can also integrate data in a variety of other ways.

1:27.1

Once you get the data in there, they can visualize it.

1:30.4

However, they choose.

1:32.3

We make it pretty easy to drag and drop or choose templates based on the data sources that you connect.

1:36.9

So they can get up and running quickly.

...

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