So money is brought to you by CNET, the site that shows how to navigate change all around us.

So money is brought to you by CNET, the site that shows how to navigate change all around us.

Today we're going to take a little bit of an MBA course, real life course on what it takes to lead, what it takes to strike deals,

rise through the ranks, but most importantly, how to be a good person in the world of business.

Our guest today is Jane Biondi-Mana, who is the daughter of the late Frank Biondi, the media mogul you have never heard of.

Known as an architect of modern day Hollywood, according to Los Angeles Times, Frank Biondi quietly shaped media companies into creative powerhouses.

The companies he led included HBO, Nickelodeon, Comedy Central, Viacom.

He was instrumental in the productions that went into when Harry met Sally and Seinfeld.

Now his youngest daughter Jane has completed his memoir that chronicles the many contributions that he has made to the media world throughout his career.

Frank passed away right before the pandemic, but his legacy lives on in this book, which is called Let's Be Frank.

His daughter, Jane, is an executive at JP Morgan Chase.

She has served for over a decade in roles across marketing, finance, strategy, and communications, including as the executive communications partner to the co-president and COO of the firm.

Jane's career, like her father, has spanned many industries, finance, media, and sports.

She's here to share insights from her book and what it was like to be Frank's daughter. Here's Jane Biondi-Mana.

Jane Biondi, welcome to So Money.

Thank you so much for having me.

I had such a good time reading a little bit about the book you wrote about your father, Frank Biondi, and learning about him for the first time, I couldn't believe it.

But I guess that kind of goes with the saying that your dad was one of the most powerful, most revered people in media that you never heard of.

I wanted to first start by asking you, was that intentional on his part? Was he an introvert? Was he somebody who knew that sometimes when you're two out there that that, you know, brings in invites, maybe stuff that he didn't want to have be invited, you know,

to let me, all of the things, their egos at play in the media world, like what was sort of behind his demeanor, do you think?

Yeah, I think it was both of those things, but at different times, right, when he got started out in his career, it was much more about his natural manner of being.

He was quiet, he was reserved. One of his friends and colleagues, Alan Schwartz, in the book called, uh, Dad saying he had an inner sense of accomplishment, so he didn't need that sort of external validation to know whether he had done something well or whether he had

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