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CONSISTENT by Primal Potential

1396: The Most Expensive Habit is Waiting

CONSISTENT by Primal Potential

Elizabeth Benton

Nutrition, Education, Self-improvement, Health & Fitness

4.92.7K Ratings

🗓️ 16 March 2026

⏱️ 19 minutes

🧾️ Download transcript

Summary

👉 Apply for a scholarship 
👉 Grab your spot in Defense Foundations (starts April 1)

Episode Summary

"I can't afford it" is one of the most common reasons people give for not getting support and sometimes it's true. But a lot of the time, it's incomplete.

In this episode, we're not doing a pep talk about spending money. We're fixing the incomplete math that keeps you stuck, because the price you see isn't always the only price you're paying.

If you've been waiting for the "right time," waiting to feel more ready, waiting to have more money, more motivation, or more certainty… this conversation is for you.

What We Cover

  • Why "I can't afford it" is often not just a money sentence

  • The difference between "I don't think it's worth it" vs "I'm afraid it won't work" vs "I don't trust myself to follow through"

  • The cost most people ignore because it doesn't show up like a bill

  • The "two columns" exercise to evaluate the real tradeoff

  • The compounding cost of waiting — physically, mentally, emotionally, and financially

  • How negotiation, delay, and repeated restarts quietly get expensive over time

👉 Scholarship application (closes March 28)
👉 Enroll in Defense Foundations (starts April 1)

Transcript

Click on a timestamp to play from that location

0:00.0

If you want to be more consistent, you're in the right place. I'm Elizabeth Benton. Welcome to

0:07.1

Consistent, a podcast by Primal Potential that is for all of you who feel frustrated by your lack of

0:13.3

progress or overwhelmed by all the change that you want to make in your life. Here, we stop frantically

0:20.5

chasing new habits and start

0:22.6

strategically building a structure of consistency. Let's get into it. Hello everybody.

0:30.9

Welcome back to the primal potential podcast. I am Elizabeth Benton. I am pumped for today's episode.

0:38.7

I used to think that the cost of my binge eating was that I hadn't lost the weight yet.

0:46.3

That was the cost.

0:47.2

That's what it was costing me to keep going was not losing weight.

0:52.6

In hindsight, that was the smallest cost because the most expensive part

0:57.7

wasn't being overweight. It wasn't the gene size. The most expensive part of that pattern

1:05.0

was what it stole from me. Starting with my health, but certainly not limited to my health, it did.

1:13.7

It did steal from my health, not just then, but probably in ways that will impact me for the

1:19.7

rest of my life. But it also stole options. It cost me confidence. It cost me self-trust.

1:31.5

It was the heavy mental weight of,

1:37.2

I should do this, and I shouldn't do that, and I need to do this, and I didn't do that, and I'm going to start on Monday, and how am I going to overcome this pattern this time? Here's the part that

1:43.6

hits me the hardest now. I didn't get an invoice, but I did get

1:49.4

consequences, costly consequences that didn't show up as a bill in my mailbox or a line item on

1:58.1

my MX, so I didn't treat them like they were truly costs, but they were.

2:05.8

So today's episode is kind of a little bit about money, but not in the way that you think.

2:13.6

I have had over the past couple weeks a lot of conversations through scholarship applications

2:20.2

for the Defense Foundations program.

...

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