1335 Real Estate Tech Goes from $400k to $4m in ARR in Under 6 Months, Bootstrapped
SaaS Interviews with CEOs, Startups, Founders
Nathan Latka
4.6 • 683 Ratings
🗓️ 21 March 2019
⏱️ 19 minutes
🧾️ Download transcript
Summary
Mike Land is the Founder and CEO of Rela (www.RelaHQ.com), a cloud based digital marketing platform for real estate agents and brokers. Rela allows real estate professional to create amazing digital experiences that promote their listings, enhance their online presence, and drive new business. Prior to Rela, Mike was the founder and President of a digital marketing and software development agency in Newport Beach, CA.
Transcript
Click on a timestamp to play from that location
| 0:00.0 | He would have learned a program earlier on against launched RELA HQ back a couple years ago in 2016. |
| 0:06.1 | Bootstrap serving about 2,500 customers just past $4 million in ARR. |
| 0:09.9 | That's up from just 400 grand, about 30 grand per month in a month-e recurring revenue just a year ago. |
| 0:15.0 | So pretty explosive growth there actually. |
| 0:16.7 | Team of five full-time. |
| 0:18.5 | CAC is about $40. |
| 0:19.8 | Payback period less than a month. |
| 0:22.3 | This is the top entrepreneurs podcast where founders share how they started their companies |
| 0:28.3 | and got filthy rich or crash and burn. |
| 0:33.6 | Each episode features revenue numbers, customer counts, and other insider information that creates business news headlines. |
| 0:43.0 | We went from a couple hundred thousand dollars to $2.7 million. |
| 0:46.2 | I had no money when I started the company. |
| 0:48.2 | It was $160 million, which is the size of any IPOs. |
| 0:51.6 | We're a bit strapped. |
| 0:52.4 | We have like 22,000 customers. |
| 0:56.5 | With over 5 million downloads in a very short amount of time, |
| 1:00.7 | major outlets like Inc are calling us the fastest growing business show on iTunes. |
| 1:05.6 | I'm your host, Nathan Latka, and here's today's episode. |
| 1:09.9 | Hello, everyone. |
| 1:10.4 | My guest today is Mike Land. |
| 1:12.0 | He's the founder and CEO of a company called RELA. |
| 1:14.3 | And in the URL is RELAHQ.com, a cloud-based digital marketing platform for real estate |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Nathan Latka, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Nathan Latka and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.