13: The Next Great Mindright Product Debate feat. Chris “Bernie” Bernard & The Machinists
Build With Rob
Rob Dyrdek
5.0 • 636 Ratings
🗓️ 15 July 2021
⏱️ 65 minutes
🧾️ Download transcript
Summary
With big name investors like Marcus Lemonis, Joe and Nick Jonas, Travis Barker and Lewis Howes to name a few, Mindright had a successful launch in early 2021 and is on an amazing growth trajectory. Now it’s time to expand the product line. Since Bernie is a tireless R&D machine himself, he’s sending Rob new prototype products every other week, which all taste amazing (except that energy shot). So, to help them narrow it down, Rob sent out a survey to the Machinist community and they picked their favorites. Will it be the protein powder Rob has refused to try until this episode? Will it be the dreaded energy shot, a brain boost, an energy mix, popped chips, or… sausage? At the end of this episode, after much debate, the answer will be revealed.
Transcript
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| 0:00.0 | Welcome to Build with Rob. I am Rob Deerdeck, CEO of the Deerdeck Machine, a one-of-a-kind venture creation |
| 0:09.6 | studio where we manufacture amazing companies using our process we call the machine method. |
| 0:17.3 | It is our passion to create companies with like-minded, do-or-dire entrepreneurs. |
| 0:24.6 | And this show is all about the lessons that we have learned along the journey. |
| 0:28.8 | On the show today, my partner in Mind Right, the one and only Chris Bernie Bernard. |
| 0:35.2 | Now, if you want to understand the history of Mind Right and how me and Bernie |
| 0:38.0 | got together and created the brand, you can check back on episode three of Build with Rob. But today, |
| 0:45.3 | really, we're all about trying to take the next step with the business. You know, we're in the launch |
| 0:51.1 | phase. We had a successful go-to-marketmarket and now we're ready to expand the product line. |
| 0:57.4 | And really, we want to enlist the machinist to help us out with this process, you know, |
| 1:01.8 | because Bernie's been hard at work, creating a ton of great options for us to choose as our |
| 1:07.0 | next product. |
| 1:08.0 | But we really wanted to get feedback from the machinist community and |
| 1:11.6 | then ultimately speak to a handful of these machinists to get even further insight into what |
| 1:17.7 | direction and why we should take our product line strategy. And on this episode, you're going to |
| 1:24.4 | hear two partners just going at it, really talking philosophy |
| 1:28.4 | and what the right angle is and what the right move is going to be. |
| 1:33.1 | And at the end of this show, you're going to know the next product that we choose to move |
| 1:38.4 | forward with on our good mood superfood brand that is mind right. |
| 1:43.1 | Chris Bernie Bernard. |
| 1:45.5 | Welcome back to Build with Rob. |
| 1:49.2 | Thank you for having me. |
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