#128: Jay Baer—Why You Need a Word-of-Mouth Marketing Strategy ASAP

Business Made Simple Podcast

StoryBrand.ai

Marketing, Story, Bmsu, Businessmadesimple, Brand, Business, Bms, Storybrand, Entrepreneurship, 474622, Storytelling

4.8 • 2K Ratings

🗓️ 24 December 2018

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Word of mouth plays a role in 50-90% of all buying decisions. But most of us have never actually sat down to outline a strategy that would get more customers talking about our brand.

If that’s you, it won’t be after you listen to this episode. Jay Baer joins Donald Miller to talk about “talk triggers” -- moments you can create for your customers that they’ll tell their friends about. He’s full of specific, practical examples that will inspire you. You may very well transform your whole business with the big idea you get from this episode. Listen now!

http://buildingastorybrand.com/episode-128/

Transcript

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0:00.0	Before we get started, we'd love for you to take a survey that would help us improve the
0:03.5	building and storybrand podcast. Just go to building a storybrand.com slash survey and fill out the survey
0:09.1	by December 31st. If you do, you will be registered to win an Amazon.com gift card.
0:15.0	Fill out the survey. It's going to help us make an even better podcast next year. Welcome to the
0:25.0	the Building a Story Brand podcast where we believe if you confused you'll
0:28.1	lose noise is the enemy and creating a clear message is the best way to
0:31.8	grow your business.
0:32.9	I'm your host Donald Miller.
0:33.8	I'm joined by my co-host,
0:34.7	J.J.
0:35.4	Hi, J.
0:36.4	Hi, Don. Merry Christmas.
0:37.4	Merry Christmas to you.
0:38.6	It is Christmas Eve.
0:40.1	Yes.
0:41.1	It's actually a couple weeks before that, but you're listening on Christmas Eve.
0:44.0	But our hearts are on Christmas Eve with you.
0:46.0	That's right, just had our staff Christmas party last night, and I know if you're listening to this,
0:50.0	you're probably driving to see family.
0:52.0	I will be driving to see my family you're
0:53.8	in northern California yeah and you're gonna go the Oregon Ducks uh...
0:57.0	bowl game what bowl is that new years eve the red box bowl at Levi stadium
	...

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