meta_pixel
Tapesearch Logo
Log in
SaaS Interviews with CEOs, Startups, Founders

1278 How This Brazilian SaaS Pricing Tool Went From $40k to $100k in MRR in 12 Months

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 23 January 2019

⏱️ 13 minutes

🧾️ Download transcript

Summary

Bachelor of Science in Computer Science (BSCS), post graduate in project management and co-founder of Intuitive Intelligence, a CRO company sold in 2016 to PMWEB, a Wunderman Company. Entrepreneur for 10 years.

After Intuitive Intelligence exit, founded Intellibrand, a leading B2B tech company with a SaaS business model focused on data intelligence and analytics. Our vision is to disrupt the current collaboration model between brands and retailers globally and become the authority in digital trade marketing offering a new collaborative business model to help brands and retailers thrive in ecommerce.

Transcript

Click on a timestamp to play from that location

0:00.0

launched in Telebrand back in 2015. Today has over 40 customers paying $2,500 per month for

0:06.4

$100 grand in monthly recurring revenue. A year ago, he was doing $40K in monthly recurring revenue,

0:12.0

so healthy growth. He helps to close 2018 out with $200,000 in revenue. We're recording this

0:17.7

here in July of 2018. He's raised $1.5 million.

0:22.1

Again, economics.

0:23.5

It's too early for churn because they really just started going,

0:26.0

paying about $3,000 to acquire a customer for a two-month payback period

0:30.0

with their team of six people.

0:32.9

This is the top entrepreneurs podcast where founders share how they started their companies and got filthy rich or crash and burn.

0:44.1

Each episode features revenue numbers, customer counts, and other insider information that creates business news headlines.

0:53.5

We went from a couple of hundred thousand dollars to $2.7 million.

0:56.8

I had no money when I started the company.

0:58.7

It was $160 million, which is the size of any IPOs.

1:02.1

We're a bit strapped.

1:03.1

We have like 22,000 customers.

1:07.0

With over 5 million downloads in a very short amount of time, major outlets like Inc are calling us the fastest growing business show on iTunes.

1:16.1

I'm your host, Nathan Latka, and here's today's episode.

1:20.5

Hello, everyone. My guest today is Chal San. He's got a buster of science and computer science, postgraduate and project management and co-founder currently of intuitive intelligence, a CRO company sold in 2016 to PM Web.

1:32.4

He's been an entrepreneur for over 10 years.

1:33.9

Today, he's focused on a company called Intellibrand, which is digital trade marketing

1:38.3

and has obviously a SaaS solution.

1:40.0

Chow, let's jump in.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Nathan Latka, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Nathan Latka and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.