1277: Financial Strategy and Advice for Creatives with Ilise Benun

So Money with Farnoosh Torabi

Farnoosh Torabi

Entrepreneurship, Business

4.7 • 1.9K Ratings

🗓️ 10 November 2021

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

Creative professionals - from coaches to designers to many self-employed individuals - sometimes have a harder time managing money. Questions about how much to charge for their goods and services and how to establish a business for long-term financial success is not always readily available. Our guest Ilise Benun offers practical advice for creatives on how to distinguish their "worth" from their "value," bake-in retirement savings into their pricing model and establish a successful operation year-round. More about Ilise: She is the founder of Marketing-Mentor.com, the go-to online resource for creative professionals who want better projects with bigger budgets, through which she offers business coaching to small groups and 1:1. She is also a national speaker and author of 7 books, including "The Creative Professional's Guide to Money," 3 online courses via CreativeLive and The Simplest Marketing Plan – all tailored to the needs of creative professionals. Since 2008, she has hosted the Marketing Mentor Podcast. For access to Ilise's Simplest Marketing Plan, which includes her 3 most effective marketing tools for creative professionals, click here. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Do you hear that?
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1:21.5	So money episode 1277, Elise Benin, author of the Creative Professionals Guide to Money.
1:38.8	You're listening to So Money with award-winning money guru, Far Nusqarabi.
1:43.2	Each day in a 30 minute dose of financial inspiration from the world's top business minds,
1:48.6	sellers, influencers and from Far Nusqarabi.
1:52.8	Looking for ways to save on gas or double your double coupons?
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1:58.5	Seeking profound ways to live a richer, happier life.
2:01.8	Welcome to So Money.
2:05.1	To me the simplest thing to do is you build your retirement savings into your pricing.
	...

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