1244: Why You’re Not Getting Leads on Instagram With Michelle Berman-Mikel

Real Estate Rockstars Podcast

Aaron Amuchastegui

Investing, Careers, Business

4.6 • 864 Ratings

🗓️ 28 May 2024

⏱️ 52 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Have you been working hard on Instagram but haven’t pulled in the leads you’re expecting from it? Learn from Instagram pro Michelle Berman-Mikel as she shares the concept of active outbound prospecting on Instagram, which involves reaching out to potential clients instead of waiting for them to come to you! She emphasizes the importance of having good content before starting the prospecting process. Michelle recommends focusing on hyperlocal areas and finding hashtags, geotags, and accounts related to those areas. She provides examples of how to craft personalized messages, initiate conversations, and track responses to progress your conversations. Michelle also shares her three-step formula for successful prospecting on Instagram. Listen in to learn more! Links: Check out GoHighLevel Follow Michelle Berman-Mikel on Instagram Follow Aaron Amuchastegui on Instagram Learn More About Shelby and Five Pillars Nation Get Hundreds of FREE Real Estate Tools From the Toolbox Join the 2025 Real Estate Rockstars Mastermind!

Transcript

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0:00.0	You know the feeling when you're working so hard at Instagram, you're being consistent, you're posting quality
0:05.4	content, all of the things, and yet you're still not pulling any leads in from it. It's soul crushing.
0:11.7	So what do you do when you're doing all of the right things but they're not leading to actual conversations?
0:16.7	Today's guest is Michelle Burnham Michael and she flips the switch on what it means to use
0:21.6	Instagram as a lead generation method.
0:24.0	Expect to learn what it means to prospect on Instagram,
0:28.0	specifically who to target, where to find that target, and exactly what to say in both comments and story
0:36.6	replies to generate response. If you love a step-by-step process the show is
0:41.6	definitely for you. You're listening to the
0:43.4	real estate rock stars podcast, the show for agents who've been around the block and
0:46.9	are ready to finally build a sustainable and scalable business. Learn the
0:51.6	exact steps to build a business that runs like a machine, one you don't secretly
0:55.1	hate or want to escape from.
0:57.0	My name is Shelby Johnson and I'm an Army veteran turned real estate entrepreneur.
1:01.0	I've closed hundreds of transactions as a solo agent, team leader, and real estate
1:05.2	investor before taking over hosting this year podcast. I'm also an agent in Lexington, Kentucky,
1:11.0	ready to love on all of your referrals.
1:13.3	Hit me up on the gram at the Shelby Show.
1:15.9	More on all that coming soon.
1:17.2	But for today, it's time to learn how to pull in real leads
1:21.4	from your Instagram.
1:22.9	Rockstars welcome Michelle Burnham Michael. Okay, Michelle, we've had a ton of shows lately on content creation
	...

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