1223: The Price You Pay for College with Ron Lieber, NYT Columnist

So Money with Farnoosh Torabi

Farnoosh Torabi

Business, Entrepreneurship

4.7 • 2K Ratings

🗓️ 7 July 2021

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This episode originally aired on January 27, 2021.

It is “the most complex and emotionally fraught financial decision that many families will ever make,” says my guest Ron Lieber about college. This high-stakes money move is a source of anxiety, stress and confusion. Too often, it leads us down the wrong path of over-borrowing for a school that under-delivers.

In his latest book, The Price You Pay for College, Ron help readers make the most financially and emotionally-intelligent decision possible in selecting a school. We’ll discuss why the cost of college is SO high (over $300,000 for a private four-year college, on average), some secrets to paying for college (ever hear of merit aid?) and how to properly “value” the college experience, especially in the post-Covid world.

Ron’s book is available here.

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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Transcript

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0:00.0	Whether it's an under the radar genre or a proper out there podcast, sometimes it's better
0:06.2	when you get weird, especially when it comes to switching up your soft drink, introducing
0:10.7	new Dr. Pepper Zero with the same blend of 23 unique flavors, it tastes just as weird
0:17.6	as regular Dr. Pepper, but with zero sugar and zero calories, it's a taste you can't quite
0:23.3	put your finger on, weird, but in a surprisingly good way, try more weird with Dr. Pepper Zero.
0:30.4	So, money episode 1223, New York Times columnist and author of the new book The Price You Pay for College,
0:37.4	Ron Lieber, a replay.
0:40.4	You're listening to So Money, with award-winning money guru, Farnoosh Karabi.
0:45.4	Each day, in a 30-minute dose of financial inspiration from the world's top business minds,
0:50.4	authors, influencers, and from Farnoosh herself.
0:54.4	Looking for ways to save on gas or double your double coupons?
0:58.4	Sorry, you're in the wrong place, seeking profound ways to live a richer, happier life.
1:03.4	Welcome to So Money.
1:06.4	Think about the kinds of questions you might ask about a $300,000 house,
1:10.4	level of $600,000 house, or a $900,000 house, or a $1.9 million house, right?
1:18.4	You know, in this purchase involves our children in their future.
1:22.4	So, you know, we should be asking approximately 17 times more questions about this
1:27.4	than we do about the home purchase, but we don't, right?
1:31.4	Welcome to So Money, everybody. I'm Farnoosh Karabi.
1:34.4	We are going down memory lane with a very popular episode re-airing our conversation with the great Ron Lieber.
1:42.4	You may read his columns in the personal finance section of The New York Times regularly.
1:47.4	Well, he also has a book called The Price You Pay for College.
	...

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