1211: "The Broke Agent" REVEALED: The Man Behind the Memes (#1 WORLDWIDE Account for Real Estate Agent Humor)

Real Estate Rockstars Podcast

Aaron Amuchastegui

Investing, Careers, Business

4.6 • 864 Ratings

🗓️ 1 February 2024

⏱️ 63 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

The Broke Agent, the man behind the world’s best real estate memes, joins us on today’s podcast. Hear how The Broke Agent, aka Eric Simon, went from hating real estate sales to finding humor in the absurdity of it all and later creating a real estate media company unlike any other. Eric outlines the steps he took to grow his social media accounts, how he monetized the memes, and what he plans to do with his media company moving forward. Shelby and Eric also discuss the most effective types of content in real estate right now, upcoming Broke Agent Media events, and more. Links: NowBAM.com BAMx Attend the BAM Pro Bowl for FREE Follow The Broke Agent on Instagram Follow Aaron Amuchastegui on Instagram Learn More About Shelby and Five Pillars Nation Get Hundreds of FREE Real Estate Tools From the Toolbox

Transcript

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0:00.0	Welcome back to the Real Estate Rockstar's podcast. I am Shelby Johnson and today's guest is none other than the broke agent.
0:09.0	Yes, the number one most popular Instagram account for real estate humor that is indeed run by a real
0:15.2	human. Today we are meeting the man behind the means, the one who's grown, the broke agent,
0:21.7	Instagram account to 486,000 followers by posting the hilarious sad
0:27.6	truth about daily life as a realtor and the total suck fest that it can be.
0:33.0	What to expect from today's show,
0:35.0	the Broke Agents personal story,
0:38.0	tactical steps on what it takes to grow your Instagram channel,
0:43.4	what is working now when it comes to Instagram trends,
0:47.1	and what the future holds for our hero.
0:50.9	Yo, these past few weeks have been wild. Thank you, listeners, for your ideas and your guest recommendations for the show. We've had some freaking studs in the lineup, and we are only going up from here. So if you don't already follow the
1:04.1	podcast and have the notifications turned on, do it now so you don't miss out. All right
1:08.6	ladies and gentlemen, please welcome the broke agent. Okay, leading up to this
1:35.0	I told a bunch of people that I was gonna be able to hang out with like the broke agents on rock stars and every agent that I told this had the same reaction at first they were like no way like super you know stoked followed by who is the broke agent like
1:47.1	literally not one person knew who you actually were so like my first question is is
1:52.4	who are you that means I've done a horrible
1:55.3	job promoting myself over the last nine years then because I've done countless
1:59.1	podcast interviews I had our own podcast I'm all over our BAM website but I am glad to answer that question I'm Eric Simon I
2:06.5	I started the broke agent in 2015 a former real estate agent still licensed but basically the entire story is I was a struggling agent and I needed a place of solace a place to air my grievances and pain and anxiety that I was going through as an agent in Los Angeles who was not
2:26.0	succeeding whatsoever in terms of cold calling and door knocking and just trying
2:31.1	to get clients basically. So I started the broke agent and five years of posting just memes
2:37.8	and kind of growing an audience and trying to just cover
	...

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