Welcome back to the Fitness Stuff for Normal People podcast. I'm Tony.

And I'm Mariana.

And let's be real. The fitness industry right now, it kind of sucks.

It's become something built on page views, aesthetics, and external validation, everything,

just directing attention away from what actually matters.

The bottom line is we're not just trying to provide another fitness podcast.

There's plenty of those.

But completely changed the industry for the better by actually giving you the knowledge in tools.

So you have the competence in applying the best possible training and nutrition into your own life.

Where today, we're going to do something a little bit different than usual.

Mariana and I, to set the stage, by no stretch of the imagination,

consider ourselves gurus or experts in the world of marketing, social media,

or anywhere in the commercial realm of the fitness industry.

But I don't think we're necessarily bad at it either.

We've each individually gathered over one million followers across

different social media platforms. We've managed to build this podcast as a platform that actually

just crossed its millionth download. It's now constantly hitting Spotify's top charts on health

and fitness podcasts and we've built the premium version of the show to over 1,000 members

across the globe. We haven't done a terrible job.

Now, of course, there are people that are worlds ahead of us that are better at every single aspect we do.

But I know that when we were just starting out, when I was just starting out in the industry,

we were both talking about this so much that we wish there was just a look behind the scenes at how this stuff actually works, not just what you see on social media or behind the microphone.

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