1148 We've passed $10m in ARR helping companies make sure their analytics are working

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6 • 683 Ratings

🗓️ 15 September 2018

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Rob Seolas co-founded ObservePoint in 2007, helping grow the company from a lean startup to the global leader in digital data quality, that today serves enterprise clients worldwide. Thought-leader, life-enthusiast and successful entrepreneur, Rob has more than 15 years of experience leading innovation in the digital marketing space. Quick to point out he was fired from every job where he didn't work for himself, Rob previously co-founded and built iLeadMedia, which was acquired by Think Partnership. Today, Rob is an authority in mobile and web analytics and business who approaches digital marketing challenges with the passion and energy of a visionary leader. With extensive experience in startups and private sales investments, Rob leads ObservePoint in redefining the role of digital data quality in business strategy across all verticals.

Transcript

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0:00.0	Be cautious with advice.
0:01.3	Rob launched Observe Point back many years ago, you know,
0:05.1	unofficially in 2007, officially in 2010.
0:08.4	They are helping enterprise clients make sure they've got their marketing tech,
0:12.6	their stack, their sales stack, basically any online web apps connected,
0:17.1	making sure the information is flowing smoothly, the tags are firing.
0:20.2	They also do that with applications and video as well. So, we're 250 customers right now. They've passed
0:26.0	10 million bucks in ARR. That's up from about four or five million, just 13 months ago.
0:29.9	So healthy growth. They've raised 20 million bucks. 84% annual logo retention is healthy. He's
0:34.8	obviously working on driving that up, spending about, you know, or getting their money back on new customers in about 14 months with their team of
0:40.8	80 folks based mainly in Provo, Utah.
0:44.8	This is the top entrepreneurs podcast where founders share how they started their companies
0:50.8	and got filthy rich or crash and burn.
0:56.5	Each episode features revenue numbers, customer counts, and other insider information that creates business news headlines.
1:05.5	We went from a couple of hundred thousand dollars to $2.7 million.
1:08.7	I had no money when I started the company.
1:10.7	It was $160 million, which is the size of any IPOs.
1:14.1	We're a bit strapped.
1:15.0	We have like 22,000 customers.
1:18.9	With over 5 million downloads in a very short amount of time,
1:23.2	major outlets like Inc are calling us the fastest growing business show on iTunes. I'm your host,
1:29.2	Nathan Latka, and here's today's episode. Hello, everyone. My guest today is Rob Siosi, co-founded
	...

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