1136: How to Reshape Your Beliefs to Unlock Hidden Capabilities with Nir Eyal

How to Be Awesome at Your Job

How to be Awesome at Your Job

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4.5 • 1.1K Ratings

🗓️ 12 March 2026

⏱️ 42 minutes

🔗️ Recording | iTunes | RSS

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Summary

Nir Eyal provides research-proven strategies for tackling the biggest restraint in our lives: our beliefs.

— YOU’LL LEARN —

1) Striking examples of the power of our beliefs

2) How to make the most of placebos

3) Three tools for challenging your limiting beliefs

Subscribe or visit AwesomeAtYourJob.com/ep1136 for clickable versions of the links below.

— ABOUT NIR —

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and human potential. He previously taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the international bestsellers Hooked: How to Build Habit-Forming Products andIndistractable: How to Control Your Attention and Choose Your Life, which have sold over 1 million copies in more than 30 languages. Indistractable received critical acclaim, winning the Outstanding Works of Literature Award and being named among the best business and personal development books of the year by Amazon, Audible, and The Globe and Mail. His third book, Beyond Belief, reveals how to identify and replace the hidden beliefs that define our limits. As an active angel investor, Nir has backed multi-billion-dollar companies that implement his methodologies, including Canva, Kahoot!, and others. In addition to blogging at NirAndFar.com, his writing has been featured in The New York Times and Harvard Business Review, and he is a regular contributor to Psychology Today.

• Book: Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results

• Website: NirAndFar.com

— RESOURCES MENTIONED IN THE SHOW —

• Study: “On the Phenomenon of Sudden Death in Animals and Man” by Curt P. Richter

• Study: “Anabolic steroids: the physiological effects of placebos” by Ariel Gideon and William Saville

• Study: “Cognitive influence on the evaluation of wine: The impact and assessment of price” by Charles Spence

• Study: “Longevity increased by positive self-perceptions of aging” by Becca R. Levy, Martin D. Slade, Suzanne R. Kunkel, and Stanislav V. Kasl

• Book: All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All by Seth Godin

• Book: Alchemy: The Surprising Power of Ideas That Don't Make Sense by Rory Sutherland

• Book: War and Peace by Leo Tolstoy

— THANK YOU SPONSORS! —

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• Vanguard. Give your clients consistent results year in and year out with vanguard.com/AUDIO

• Shopify. Sign up for your $1/month trial at Shopify.com/better

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Transcript

Click on a timestamp to play from that location

0:00.0	Most of our problems in life come from the fact that far too many people don't realize
0:13.2	that the things that they think are facts are nothing more than beliefs.
0:23.1	That's near I all.
0:26.6	He's a globally recognized authority on behavioral change and human potential.
0:29.7	He's also the author of the bestselling, hooked and indistractable books.
0:32.6	And recently, he's been exploring the power of beliefs.
0:36.3	For the last six years, he's been researching his newest book, Beyond Belief,
0:40.6	The Science-backed Way to stop limiting yourself and achieve breakthrough results.
0:44.0	So you'll learn one, striking examples of the power of our beliefs.
0:46.2	Two, how to make the most at placebo's.
0:49.5	And three, three tools for challenging your limiting your beliefs.
0:52.8	And if you want a quick summary write-up of the actual wisdom that near shares,
0:56.8	I recommend you a drop on boy awesome at your job.com and sign up for the free gold nugget email newsletter.
0:58.8	I'm Pete Bikaitis.
0:59.7	This is how to be awesome at your job.
1:01.2	And now here's NIR.
1:07.6	Neer, welcome back.
1:09.2	Thanks, Pete.
1:09.9	Great to be here.
1:10.5	Well, I'm excited to chat about your book Beyond Belief.
1:14.0	Belief, boy, I have found them to be powerful and I've heard them to be powerful.
1:17.6	And I'm excited to have you sort out the myth from the fact and the science and bring some inspiration.
	...

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