1134 Ad Network Pivots to On Demand Video Generation

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6 • 683 Ratings

🗓️ 1 September 2018

⏱️ 16 minutes

🔗️ Recording | iTunes | RSS

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Summary

Loren has spent the last 18 years involved in building consumer-facing applications, monetizing page views and working with publishers. He brings extensive start-up experience and leadership to his role as CEO of Answer Media.

Previously, Loren was part of the management team at iModules Software, a start-up technology provider that sold to private equity and later with Litmus Media, an online search advertising start-up that was acquired by Inuvo (AMEX:INUV).

Transcript

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0:00.0	CEO of Answer Media. He wishes he would have had a little bit more vision and really been clear about it
0:03.9	and acted on that more or sooner earlier on. He's now, again, building the company Answer Media.
0:09.0	They start off as really an ad network processing north of eight figures in terms of volume,
0:13.8	add volume every single year. They're scaling other product lines, including an in-house design
0:18.2	studio specifically for video content, which obviously is a
0:21.0	hot space.
0:22.1	This is the top entrepreneurs podcast where founders share how they started their companies and
0:28.5	got filthy rich or crash and burn.
0:33.4	Each episode features revenue numbers, customer counts, and other insider information that creates business news headlines.
0:42.8	We went from a couple hundred thousand dollars to $2.7 million.
0:46.1	I had no money when I started the company.
0:48.0	It was $160 million, which is the size of any IPOs.
0:51.4	We're a bit strapped.
0:52.2	We have like 22,000 customers.
0:56.3	With over 5 million downloads in a very short amount of time,
1:00.5	major outlets like Inc are calling us the fastest growing business show on iTunes.
1:05.5	I'm your host, Nathan Latka, and here's today's episode.
1:10.3	Hello, everyone. My guest today is Lauren Wilson. He is the co-founder and CEO of a company
1:15.7	called Answer Media. He spent the last 18 years involved in building consumer-facing application,
1:20.3	monetizing page views, and working with publishers. He brings extensive startup experience
1:24.1	and leadership to his role as CEO of Answer Media. Previously, as part of the management team at IModule Software,
1:29.8	a startup technology provider that sold to private equity and later with litmus media,
	...

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