1122: New Show: Chelsea Viau: Add Pattern (and Profit) to Your World

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8 • 786 Ratings

🗓️ 12 September 2025

⏱️ 60 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today With Chelsea Viau: Today with Chelsea Viau of Chelsea Lane & Company, we’re talking about the numbers behind your wallpaper—and why they matter more than you might think. Chelsea shares what every designer needs to know before sourcing wallcoverings, including the costly mistakes that can derail your budget, timeline, and client trust. We also dig into vendor relationships, client education, and the importance of working with experts who protect your process and your profit. Whether you love wallpaper or avoid it entirely, this episode is a reminder that every detail counts in a well-designed business. LuAnn Nigara and Chelsea Viau’s Ah-Ha Moments: “Designers are not wallpaper experts. That’s where we come in.” - Chelsea “If your numbers are off, that’s on you. The vendor didn’t tell you to order the wrong quantity.” - LuAnn More About Chelsea Viau Chelsea Lane & Company is an interior design showroom and home decor boutique, specializing in the sale of wallpaper and textiles. The showroom caters to homeowners, designers, and builders. Owner, Chelsea Lane, has over 20 years of experience in the wallpaper industry and her knowledge and expertise has been shared with her staff through extensive training. The shop, which has been open since 2010, is home to a curated collection of home decor, furniture and lighting, as well as features the largest wallpaper library in Palm Beach County, open to the public. Chelsea Lane has a robust virtual showroom program where clients can have access to the top Palm Beach design house from anywhere in the world! Connect with Chelsea Viau Website Instagram Facebook Houzz Pinterest A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠⁠⁠Revel Woods⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Inside Voice - Sign Up!⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Interior Design Society⁠ (IDS) Join ⁠⁠⁠LuAnn University's Proven Path to Profit⁠⁠⁠! Other Shows: AWDB #986: Power Talk Friday: Sandra Funk: Boundaries and Expectations are a Few of My Favorite Things AWDB #1097: NEW SHOW: Margalit Lankry: Designers with Intention. A Community with a Collaborative, Abundance Mindset

Transcript

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0:00.0	Do you want to reignite your creativity? Do you want to meet the industry's best and brightest? And do you want to get inspired all in one darn day? Well, then join me this September 30th, 2025 at ASID, New Jersey's Design Expo. It's happening at Bellworks in New Jersey. This is a stunning venue with soaring glass atriums. And yes, this is where
0:24.6	Apple TV severance was filmed. So it's pretty cool, isn't it? Now, you do not need to be a member of
0:31.0	ASID, New Jersey, to attend this expo. And I'll be there moderating panels with some of New Jersey's
0:36.9	top interior designers.
0:38.6	And guess what?
0:39.6	The Window Works team that I'm always talking about those rock stars, they'll be there too
0:43.6	because they're exhibiting.
0:45.2	So come meet me, meet the Window Works team, learn about ASID, and meet all of the other exhibitors.
0:51.6	Go to Luannigara.com forward slash insta and use the code green, all caps green, 2025 at checkout,
1:03.4	and you get 25% off as a podcast listener.
1:07.4	So that's Luannigara.com forward slash insta.
1:10.6	Use the code green 2025 for 25% off.
1:15.5	I will see you September 30th, 2025.
1:45.9	Welcome to a well-designed business. My name is Luann Nigara, and I'm so glad you found this podcast. Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up, so I know and I understand the challenges you face in running your interior design business. I also know that your talent alone isn't enough to ensure your
1:52.0	success. So on this podcast, we talk about strategies and practical steps to help you grow your
1:58.6	business. But make no mistake about it, we have our share of fun here too,
2:02.8	mix in with those aha moments that I love so much.
2:06.5	This isn't fluff.
2:07.5	Nobody has time for that.
2:09.1	Whether you are a new interior designer or a season designer,
2:12.8	I am here to help you create and to manage the kind of interior design firm that you dream of.
2:18.5	It's straight talk and it's action.
	...

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