1119: What Would Lu Do?: This Is the Difference Between Business Owners Who Wait and Those Who Act

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8 • 786 Ratings

🗓️ 2 September 2025

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today With LuAnn Nigara: Right now, the economy feels shaky. Projects are slowing down. And if you're like a lot of business owners, you're wondering: Is it just me? Is something wrong? Should I be doing something—or should I be bracing for impact? In this WWLD episode, LuAnn walks you through what truly separates business owners who ride out uncertainty with strength—and those who quietly slide into chaos. You'll hear: 3 free strategies (and 1 must-do mindset shift) to stabilize your business today A powerful story of two designers—same market, totally different outcomes Why marketing should never stop (yes, even now) What LuAnn University has become in Fall 2025—and how it's now structured like a real business degree built for our industry Whether you enroll in a class or not, this episode is a business coaching session in your ears. If you're feeling off, overwhelmed, or unsure—press play and take back control. Go to luannuniversity.com now A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠⁠⁠Revel Woods⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join LuAnn University's Proven Path to Profit! ⁠⁠⁠⁠⁠⁠⁠⁠⁠Inside Voice - Sign Up!⁠⁠⁠⁠⁠⁠⁠⁠⁠ Other Shows: AWDB #451: Elissa Grayer: Starting From the Ground Up, After 19 Years AWDB #532: LuAnn Nigara: Thoughts on Leading Your Business Through the Covid-19 Crisis

Transcript

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0:00.0	Do you want to reignite your creativity? Do you want to meet the industry's best and brightest?
0:05.6	And do you want to get inspired all in one darn day? Well, then join me this September 30th,
0:10.7	2025 at ASID, New Jersey's Design Expo. It's happening at Bellworks in New Jersey.
0:18.6	This is a stunning venue with soaring glass atriums. And yes, this is where
0:24.6	Apple TV severance was filmed. So it's pretty cool, isn't it? Now, you do not need to be a member of
0:31.0	ASID, New Jersey to attend this expo. And I'll be there moderating panels with some of New Jersey's
0:37.0	top interior designers.
0:38.5	And guess what?
0:39.6	The Window Works team that I'm always talking about those rock stars, they'll be there too
0:43.7	because they're exhibiting.
0:45.3	So come meet me, meet the Window Works team, learn about ASID, and meet all of the other exhibitors.
0:51.7	Go to Luannigara.com forward slash insta and use the code green, all caps green, 2025 at checkout,
1:03.5	and you get 25% off as a podcast listener.
1:07.5	So that's Luannigara.com forward slash insta.
1:15.6	Use the code green 2025 for 25% off. I will see you September 30th, 2025.
1:45.9	Welcome to a well-designed business. My name is Luann Nigara, and I'm so glad you found this podcast. Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up, so I know and I understand the challenges you face in running your interior design business. I also know that your talent alone isn't enough to ensure your
1:52.0	success. So on this podcast, we talk about strategies and practical steps to help you grow your
1:58.7	business. But make no mistake about it, we have our share of fun here too,
2:02.9	mix in with those aha moments that I love so much.
2:06.5	This isn't fluff.
2:07.5	Nobody has time for that.
2:09.1	Whether you are a new interior designer or a season designer,
	...

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