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A Well-Designed Business® | Interior Design  Business Podcast

1115: Best Of Show: Laurence Carr: Design Your Business Plan

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Design, Business, Arts

4.9810 Ratings

🗓️ 19 August 2025

⏱️ 72 minutes

🧾️ Download transcript

Summary

Today With Laurence Carr: Laurence Carr may have launched her interior design business less than two years before we recorded this conversation, but you’d never know it from the way she runs her firm—with vision, clarity, and purpose. In this episode, Laurence shares how she built a strong business foundation from day one, the intentional strategies she uses to keep her pipeline full, and how her commitment to sustainability and holistic design has positioned her as a leader in the industry. Whether you’re brand-new or twenty years in, Laurence’s story is proof that when you have a plan, stick to it, and lead like a CEO, success follows. More About Laurence Carr Born in France and now living in NYC, Laurence Carr has an inherent appreciation for art and design—she is a natural aesthete. Before launching her interior design practice, Laurence was a professional ballet dancer, singer, stage director, and fashion event manager. Today, she is recognized for her application of wellbeing principles and ancient techniques in high-end residential interior design. Laurence believes luxury interiors don’t have to be sterile and soulless. Instead, her projects encourage mindful living and create harmony, whilst attaining a level of sophistication that develops from layering modern art, furniture, antiques, and accents. Having lived, worked and traveled in Europe, Asia, Australia, and the US, Laurence’s design aesthetic is influenced by her love of different cultures and deep appreciation of art. She brings an international approach to each project—whether its sifting through antique galleries in Paris or sourcing hand-woven rugs from the villages in Nepal, Laurence’s knowledge and network allows her to find and assemble unique items for you. Connect with Laurence Carr Website Instagram  YouTube LinkedIn A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Design Trade Service⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Inside Voice - Sign Up!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Kravet⁠⁠⁠⁠⁠⁠⁠ - Don’t forget to use our AWDB10 code for 10% off any Kravet fabric, wallpaper or trim order Other Shows: Nicole Heymer #466, #317, #125 Andrew Joseph #39 Dennis Scully #459 Savour Partnership #209 and #458

Transcript

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0:00.0

Do you want to reignite your creativity? Do you want to meet the industry's best and brightest?

0:05.6

And do you want to get inspired all in one darn day? Well, then join me this September 30th,

0:10.7

2025 at ASID, New Jersey's Design Expo. It's happening at Bellworks in New Jersey.

0:18.6

This is a stunning venue with soaring glass atriums. And yes, this is where

0:24.6

Apple TV severance was filmed. So it's pretty cool, isn't it? Now, you do not need to be a member of

0:31.0

ASID, New Jersey to attend this expo. And I'll be there moderating panels with some of New Jersey's

0:37.0

top interior designers.

0:38.5

And guess what?

0:39.6

The Window Works team that I'm always talking about those rock stars, they'll be there too

0:43.7

because they're exhibiting.

0:45.3

So come meet me, meet the Window Works team, learn about ASID, and meet all of the other exhibitors.

0:51.7

Go to Luannigara.com forward slash insta and use the code green, all caps green, 2025 at checkout,

1:03.5

and you get 25% off as a podcast listener.

1:07.5

So that's Luannigara.com forward slash insta.

1:15.6

Use the code green 2025 for 25% off. I will see you September 30th, 2025.

1:32.2

Welcome to a well-designed business.

1:35.9

My name is Luann Nigara, and I'm so glad you found this podcast.

1:42.1

Together with my husband Vince and our partner, Bill, we have grown our company Windowworks from the ground up. So I know and I understand the challenges you face in

1:46.1

running your interior design business. I also know that your talent alone isn't enough to

1:51.9

ensure your success. So on this podcast, we talk about strategies and practical steps to help

1:58.6

you grow your business. But make no mistake about it, we have our share of fun here, too,

2:03.4

mix in with those aha moments that I love so much.

...

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