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A Well-Designed Business® | Interior Design  Business Podcast

1113: Jamie Young Jeter: Feel the Fear and Build It Anyway – Growing a Global Design Brand

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8786 Ratings

🗓️ 12 August 2025

⏱️ 64 minutes

🧾️ Download transcript

Summary

Today With Jamie Young Jeter: Today with Jamie Young Jeter, founder and president of Jamie Young Company, we dive deep into what it takes to build a creative business that thrives on "strategic creativity." From selling cement pots out of her truck while pregnant to running a multi-million-dollar home furnishings company, Jamie's 28-year entrepreneurial journey is packed with lessons every designer needs to hear. LuAnn Nigara and Jamie Young Jeter’s Ah-Ha Moments: "Yes, I can do it myself. That's a trap to me. It is a trap because we started businesses. So of course we could do all these things on our own. We are all brilliant. We know what we're doing. We have all these ideas, but it's a trap because it takes great teams." From LuAnn: "If you don't want to make any mistakes, stay home in bed. You'll be very safe there. The rest of us are out here trying to make things happen." More About Jamie Young Jeter Raised in Los Angeles by an artist and entrepreneur, Jamie was drawn to design aesthetics from a young age. A unique home and an out of the box perspective molded the person she is today. Growing up in the heart of the entertainment industry during the 70’s and 80’s Jamie was surrounded by a colorful cast of eccentric characters; professional writers, painters, athletes, actors, and creative business minded mentors—inspiration was around every corner. After high school, she continued her studies at Parsons School of Design in New York City. She and her now husband, David Jeter, also an artist, attended San Francisco College of Art focusing on painting and sculpture with a deep knowledge of art history, met in 1992. Jamie’s superpower was the ability to understand design and fashion in the home space and bring to market an elegant and bohemian perspective unique to her upbringing. David’s deep knowledge of art and world history coupled with brilliant and fresh designs completed the package. Together, with a love of connecting to communities near and far, they founded Jamie Young Company in 1997 to fill a void in the world of home furnishing. Connect with Jamie Young Jeter Website Instagram Facebook Pinterest A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠Revel Woods⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Inside Voice - Sign Up!⁠⁠⁠⁠⁠⁠⁠ Use our ⁠Kravet⁠ code AWDB10 for a 10% any one order of Kravet fabric, wallpaper or trim Other Shows: AWDB #1048: On Air Strategy Session: Melanie Lybrand: Overcoming the Fear of Raising Your Interior Design Rates AWDB #852: Nicole Salceda: You Don’t Need to Have All the Superpowers

Transcript

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0:00.0

Welcome to a well-designed business.

0:12.0

My name is Luann Nygaara, and I'm so glad you found this podcast.

0:16.0

Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up.

0:22.2

So I know and I understand the challenges you face in running your interior design business.

0:27.8

I also know that your talent alone isn't enough to ensure your success.

0:33.3

So on this podcast, we talk about strategies and practical steps to help you grow your business.

0:39.7

But make no mistake about it, we have our share of fun here, too, mix in with those aha

0:44.7

moments that I love so much.

0:46.8

This isn't fluff.

0:47.8

Nobody has time for that.

0:49.5

Whether you are a new interior designer or a season designer, I am here to help you create and to manage the kind of interior design firm that you dream of.

0:59.0

It's straight talk and it's action.

1:01.2

Are you ready?

1:02.1

Let's get started.

1:05.9

Hi, welcome to a well-designed business.

1:08.6

You know those times when you meet someone and in the first

1:11.1

five minutes you think, I like this person. That's exactly what happened when I sat down with

1:16.9

today's guest, Jamie Young Jeter. You may know the company, Jamie Young Company, for gorgeous

1:23.0

lighting, mirrors, and home furnishings, but you might not know this incredible entrepreneurial story behind the brand.

1:31.4

Jamie Young Company started with a single concept to Villa Void in the home furnishings market

1:36.3

with elegant, bohemian-inspired pieces that bring what they call casual luxury to interior spaces.

1:44.0

Jamie, who studied at the Parson School

...

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