#108: Daniel Coyle—3 Magic Ingredients That Every Strong Company Culture Has

Business Made Simple Podcast

StoryBrand.ai

Marketing, Story, Bmsu, Businessmadesimple, Brand, Business, Bms, Storybrand, Entrepreneurship, 474622, Storytelling

4.8 • 2K Ratings

🗓️ 6 August 2018

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

A vibrant company culture is a silver bullet for success. But how does culture work? What makes it gel? On this episode, we talk with NYT bestselling author Daniel Coyle, who unpacks 3 traits of great cultures and how we can develop them in our businesses.

http://buildingastorybrand.com/108

Transcript

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0:00.0	Welcome to the Building of Story Brand Podcast, where we believe if you confuse, you'll lose,
0:12.3	noise is the enemy and creating a clear message
0:14.9	is the best way to grow your business I'm your host Donald Miller I'm joined by
0:18.3	my co-host jay jay jayor petterson hi jay jay jay jay jay jay jay Hi, Jay, Jay, Jay, there's things I want you to know.
0:24.4	Go.
0:25.2	One, I'm not going to hurt you.
0:27.6	A.
0:28.6	Mm-hmm.
0:29.6	Two.
0:30.6	Two, I really think next year is going to be your best year here, and many more after that.
0:37.6	Three, there's nobody behind you.
0:41.6	Well, thank you for all of those things. I appreciate it.
0:46.0	Do you feel like we have made our culture better by me telling you those things?
0:51.0	Like you and my culture?
0:52.0	Like at this table, at this table, like our culture,
0:55.0	like our culture better.
0:56.0	Is our culture better?
0:57.0	Yeah.
0:58.0	I mean like knowing that you're not going to hurt me at least physically because emotionally...
1:02.0	I like to say that to people right when I meet them.
1:04.0	Hey, I'm Don, I'm not going to hurt you.
1:07.0	I'm not going to use these hands to karate you.
	...

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