This is the top entrepreneurs podcast where founders share how they started their companies and got

filthy rich or crash and burn. Each episode features revenue numbers, customer counts, and other

insider information that creates business news headlines. We went from a couple hundred thousand dollars to 2.7 million.

I had no money when I started the company.

It was $160 million, which is the size of any IPOs.

We're a bit strapped.

We have like 22,000 customers.

With over 5 million downloads in a very short amount of time, major outlets like Inc are calling us the fastest growing business show on iTunes.

I'm your host, Nathan Latka, and here's today's episode.

Hello, everyone, my guest today is Zorin Stammer.

He's the CEO and co-founder of Core Media and the recipient of the German

Fairness Prize of 2009. He's also co-editor of Enterprise 2.0, The Art of Letting Go. He's married

and a father of four, Zorn. Are you ready to take us to the top? Absolutely. All right, you have,

your hands in everything. Family life, book deal, software. Tell us about Core Media. What do you do and how do you make money?

So, Comedia does, actually, we help brands to create online flagship stores. So they take their existing online stores, and we turn them into flagship stores that integrate the brand experience and the shopping experience.

Flagship store?

Yeah, and the way the idea is, is nowadays when you go to any bigger city,

the stores you see in the main road are the iconic stores.

Like there's an apple.com.

There's an Apple store.

It's not basically just Best Buy.

Apple basically figured out that it's much better to have the direct

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