#1042: Why you’re not getting results (even if you’re killing yourself)
Silent Sales Machine Radio
Jim Cockrum
4.8 • 805 Ratings
🗓️ 30 July 2025
⏱️ 56 minutes
🧾️ Download transcript
Summary
If you’re doing everything “right” but still not seeing results, this episode is for you. Brian and Robin Joy Olson unpack the toxic idea that struggle equals success and how believing you need to suffer to earn your wins might be the very thing holding you back.
They challenge the myth that you have to work harder, longer, and with more pain to deserve a breakthrough. Instead, they offer a better exchange: belief and consistent action over self-punishment. You’ll hear stories about burnout, false finish lines, why some people give up just before the snowball starts rolling and what it looks like to move with inevitability instead of fear.
This is a mindset shift every seller needs to hear. You don’t need more hustle. You need a better story about what success actually takes.
Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com answers the question: "Can I ignore messages that come to me via Amazon messaging from other sellers?"
Watch this episode on our YouTube channel here: https://youtu.be/psY5g4Xj1Ik
Show note LINKS:
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Transcript
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| 0:00.0 | Welcome back to Silent Sales Machine Radio. We are your co-hosts. I'm Brian. And I'm Robin Joy. And this is Coach's Corner. |
| 0:08.4 | Hey, everybody. How's it going today, Robin? I'm having a great day, great week. It's just turning out to be much better than I expected it. |
| 0:16.5 | You're looking super nice and summery today. Thank you. Yes. Yeah, you're looking nice too. Thank you. Yeah, it's a great week. I mean, it's an early part of the week for us. Right. Yeah. But some things kind of came together for us over the weekend. And, yeah, some exciting things are happening. So, yeah, I mean, life is good. I love our life. We are just living our best |
| 0:39.9 | life right now. Yeah. Exactly. So many things that are going on that are positive. And mostly |
| 0:47.8 | because I think of a mindset shift, which is kind of the whole approach behind our whole, |
| 0:52.9 | the topic today that we're going to chat about. Yeah. |
| 0:55.3 | It's just maybe a little bit of perspective shift. You always say my superpowers perspective. |
| 1:00.7 | Yeah. Yeah. This is something that I've noticed a lot over the 31 years that we've been married. |
| 1:07.1 | It is whenever I have an issue or a concern that you always have a different way |
| 1:15.6 | of looking at it. And sometimes that just makes all the difference in the world. And I think you |
| 1:19.6 | do that for coaching clients as well. Well, thank you. I'm glad that you notice those things. |
| 1:23.9 | Most of the time, it's just more of a self-preservation. I don't know what you're talking about. No, I mean, like, when things. Most of the time it's just more of a self-preservation. I don't know what you're talking about. |
| 1:29.7 | No, I mean, like, when things aren't great, I'm like, okay, I got to look at this another way because, right? Oh, okay. You're not because you're worried about getting killed if I... No, no. No. Okay. Good. Thank you for clarifying that. Yeah. Well, I mean, we've got a few things to dive into today. I just want to make sure that we've got plenty of time to discuss them all. So let's jump right in. |
| 1:51.1 | Okay. |
| 1:51.6 | Okay. The first one, I want to like maybe contrast this thought, this prevailing thought that seems to be pretty rampant amongst successful business owners, |
| 2:02.5 | right? |
| 2:03.0 | I mean, rampant in a good way. |
| 2:04.9 | Because I think it helps set the stage a lot of times for what people should expect. |
| 2:08.8 | But I think if we just, you know, twist our perspective a little bit or change our perspective, |
| 2:13.9 | it can be completely different. |
| 2:15.6 | Just look at it from a different angle. |
| 2:17.5 | A different angle, right? |
... |
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