104: How To Lead Your Business Like A CEO (with Racheal Cook)

She Means Business Show

Carrie Green

Womenledbusiness, Femaleceo, Entrepreneurship, Womanceo, Business, Femaleentrepreneur, Businesswomen, Womeninbusiness, Marketing, Womenentrepreneur, Womanentrepreneur

4.9 • 628 Ratings

🗓️ 27 October 2020

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

As entrepreneurs and visionaries, one of the most important qualities we need to have is the ability to be flexible in our thinking, our actions and our plans as things change around us (which happens all the time!).

In this episode I’m joined by the amazing Racheal Cook, founder of CEO Collective, as we chat about her journey from starting her first business, to the success she has created by navigating change in her business like a CEO.

In this conversation Racheal and I chat about:

How she left the corporate job that burnt her out and leapt into entrepreneurship.
The first business she started and how it has evolved and changed from there thanks to the feedback she got from her audience.
How Racheal crafted her message and her offers around the needs of her dream customers.
How she focused on results and serving her audience rather than the ideas, strategies or advice from other people in the industry.
Why 90 day planning works so well and how to set goals you’ll actually achieve.
Why we all need to overcome perfection and just share the crappy first draft of our offer with the world.
How Racheal only works 25 hours per week in her business and how she redefined her role as CEO.

Racheal is also the creator of two of our most popular masterclasses inside the Members’ Club: Live Your Dream Life Now and Lead Your Business like A CEO.

If you would like to hear more from Racheal and connect with her:

Check out her podcast: Promote Yourself To CEO

Head over to her website: www.Rachealcook.com

Transcript

Click on a timestamp to play from that location

0:00.0	Hello, it's Carrie here and I'm so excited that you're joining me for this episode of the She Means Business Show.
0:05.3	So in this episode, I had an amazing chat with the incredible Rachel Cook.
0:10.5	She is the founder of CEO Collective and it's actually really interesting because we talk about
0:15.8	her evolution and business going from her first business and like how it's changed and how the changes have come about
0:22.4	and how business needs to be flexible and we have to have the courage to listen to our audience
0:27.5	and make changes when it feels right to do so. So there's so many so many good things we should
0:33.6	talk about in this in this conversation But one of the things we're
0:37.8	also diving into is like how you can actually create a 90 day plan for your business and some
0:42.9	really amazing tips around setting the right types of goals so that you can actually get the
0:49.9	results that you want. Really, how do we simplify everything so that we can actually create
0:53.9	the success that we want? Um, I'm so excited for you to listen to this, so enjoy. You are listening to
1:00.6	The She Means Business Show with me, Carrie Green. I'm the founder of the Female Entrepreneur Association
1:05.7	and the author of the bestselling book, She Means Business. And every single week, I will be talking with you about how
1:11.8	you can turn your ideas into a wildly successful business and actually live the life of your
1:17.5	dreams. You can do this and I'm here to show you how you to the amazing Rachel Cook.
1:36.7	Rachel, thank you so much for joining me.
1:38.9	I'm so excited to chat with you.
1:40.7	I'm so excited to be back.
1:42.3	This is one of many conversations that we have shared. I know. It has been a really long time and you've obviously done some amazing classes inside of our membership. I know we were just talking about this before I hit record, but so for everyone listening, Rachel's done two amazing master classeses. One's called Lead your Business, like a CEO.
2:01.9	And the other one is Live Your Dream Life Now.
2:04.9	And they are so popular.
2:08.2	We always refer people to the Lead Your Business like a CEO master class
	...

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