1026. The Key to Sustainable Sales: Prospects, Referrals, Reactivations, and Upsells
The Kelly Roach Show
Kelly Roach
4.9 • 964 Ratings
🗓️ 18 May 2024
⏱️ 24 minutes
🧾️ Download transcript
Summary
In this episode of The Kelly Roach Show, Kelly explores her extraordinary journey of achieving a 250% year-over-year growth for three of her companies in the first quarter, laying the foundation for sustainable sales. She emphasizes the importance of leadership, execution, and maintaining an intense daily focus, irrespective of the product or market.
Kelly outlines a strategic approach to business growth, highlighting the crucial roles of sales, retention, renewals, and complete billing. She shares insights on establishing a systematic, freedom-based business anchored in effective processes and a strong team. Additionally, Kelly introduces her innovative "daily profit push" method, which guarantees consistent sales and empowers her team.
Also in this episode:
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Achieving significant growth in any business, regardless of the economy, requires a strategic approach to leadership, execution, and an intense daily focus.
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A sustainable service-based business relies on managing and growing sales from prospects, referrals, reactivations, and upsells.
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Establishing ownership within the business by assigning clear responsibilities for managing these critical areas can lead to a more autonomous team and business freedom.
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Transcript
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| 0:00.0 | Welcome to the Kelly Roach Show, the place for no-fluff, easy to implement 20 minute or less business and leadership lessons to help you build a sustainable business that scales. |
| 0:17.0 | Lead with integrity and create a lasting legacy. |
| 0:21.0 | I'm Kelly Roach, former NFL cheerleader and Fortune 500 |
| 0:25.0 | executive turned eight figure entrepreneur. Let's get started. |
| 0:30.0 | All right, welcome back to the Kelly Road Show. |
| 0:33.2 | Today we are going to walk through exactly what we did for three of my companies to net |
| 0:41.8 | year over year growth of over 250% in the first quarter of this year. |
| 0:49.0 | Now that is no small fee when you have companies that are in early stages with limited resources that are really |
| 0:59.3 | building from the ground up. |
| 1:02.1 | And all three of these businesses really kind of came together and broke out within, you know, |
| 1:08.4 | the span of, I'll say like six to 12 months of one another, I guess you could say. |
| 1:13.4 | And they are very, very different in their purpose, |
| 1:17.9 | in their offers, in how they serve people. |
| 1:21.5 | But there is core elements that they do exactly the same that have been a big reason for our ability to drive this growth. |
| 1:31.6 | And I was actually shocked because I did not even realize what the numbers were |
| 1:36.1 | until I did my Q1 review with my finance team and really went through all of the companies and |
| 1:42.2 | looked at their year over year growth |
| 1:43.6 | finishing the first quarter. So this is just a reminder to everyone that no matter what the |
| 1:49.1 | economy is doing, there is always an opportunity for growth. |
| 1:53.2 | And for me, it's very, very interesting, |
| 1:55.4 | and I've recorded episodes on this before, |
| 1:57.9 | but now having six different entities, |
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