4.6 • 683 Ratings
🗓️ 30 April 2018
⏱️ 17 minutes
🧾️ Download transcript
Patrick Shea started AdDaptive Intelligence with Co-Founder Kevin O'Malley in 2010 to create technology around gathering and using data to improve targeting and analytics for marketers. Outside of work Patrick is married with two young girls and likes poker, cars and philosophy.
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0:00.0 | This is the top entrepreneurs podcast where founders share how they started their companies and got |
0:06.9 | filthy rich or crash and burn. Each episode features revenue numbers, customer counts, and other |
0:16.1 | insider information that creates business news headlines. We went from a couple hundred thousand dollars to two point seven million. |
0:23.6 | I had no money when I started the company. |
0:25.6 | It was a hundred and sixty million dollars which is the size of any IPOs. |
0:29.6 | We're a bit strapped. |
0:30.6 | We have like 22,000 customers. |
0:33.6 | With over five million downloads in a very short amount of time, |
0:38.6 | major outlets like Inc are calling us the fastest growing business show on iTunes. |
0:43.6 | I'm your host, Nathan Latka, and here's today's episode. |
0:48.6 | Hello, everyone. |
0:49.5 | My guest today is Patrick Shea. |
0:51.1 | He's the CEO and co-founder of a company called Adaptive, which is, it's actually |
0:55.9 | called Adaptive Intelligence with his co-founder, Kevin, in 2010 to create technology around gathering |
1:00.6 | and using data to improve targeting and analytics for marketers. Outside of work, he's married |
1:05.0 | with two young girls, which takes up most of his time, and otherwise he loves poker, cars, |
1:09.0 | and philosophy. Patrick, are you ready to take us to |
1:11.1 | the top? I am. Let's go. All right. So tell us about the business. What do you do and how do you make |
1:15.2 | money? Great. So we are a B2B marketing platform focused on account-based marketing for the display space. |
1:22.1 | So we work with publishers and agencies to help them better target a B2B audience using offline data that we've mapped to |
1:29.9 | the online world. And how do you connect those two kind of offline and online points? |
1:33.7 | So we look for really any point that we can find that gives us a kind of a common locator. |
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