4.8 • 793 Ratings
🗓️ 14 May 2025
⏱️ 90 minutes
🧾️ Download transcript
Most people know Matt Clark as the guy who built and sold over $100 million worth of courses. But that didn’t make him wealthy.
In this conversation, we talk about what actually did.
Matt opens up about the years he spent reinvesting everything back into the business — and why that approach almost cost him everything. We unpack the mindset shift that finally helped him start building real wealth, the mistakes most entrepreneurs keep repeating, and how to start playing a different game.
If you’re building something big and wondering why it still doesn’t feel like freedom, this one will land.
Start your journey today at https://capitalism.com/playbook
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0:00.0 | Matt Clark is the creator of the most successful online business training in history. |
0:06.0 | In total, we sold like $100 million of this course. |
0:08.0 | He's the founder of multiple eight-figure businesses, and now he's a successful investor. |
0:14.0 | What I want to do with our time today is try to save at least one entrepreneur from making the same mistake that I made and benefit from the lessons |
0:23.4 | that you and I have learned. I think a lot of stuff that we do as entrepreneurs is completely waste of time. |
0:28.0 | So you did what everybody says you're supposed to do, which is reinvest into your business. |
0:33.4 | That was great. If I just multiply this thing out, we'll build a billion dollar company and almost |
0:36.9 | basically ran the business into the ground. |
0:38.7 | We went from 2015, I think revenue was like 30 something million. The next year it was nine. |
0:43.4 | After incurring a whole bunch of losses, Matt and I both concluded that investing in our businesses was not necessarily the best financial decision. |
0:55.0 | If I had taken $8 million and then just put in an Amazon stock, today that would be worth |
1:00.0 | something like $70 to $80 million. |
1:01.8 | There was a better way. |
1:03.6 | And in this episode, we break apart our strategies for making, keeping, and multiplying millions of dollars worth of wealth. |
1:13.4 | The biggest lesson and biggest mistake I see business owners make with their cash when investing |
1:19.0 | is that they don't. |
1:21.1 | Matt Clark. |
1:22.7 | Good to see, man. |
1:23.7 | You too. |
1:24.2 | I was thinking, I think between you, me me and Russell Brunson, we probably helped create |
1:29.2 | more millionaires in this crazy internet entrepreneurial world than maybe anybody in history. |
1:34.6 | I remember 15 years ago being in Thailand together and you telling me that you were selling |
... |
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