This is optimal living daily episode 1,000 in five discovering your big idea.

And I'm your stand in host, John Lee Dumas.

But you can call me JLD.

And Justin's giving me a quick rundown of who you are.

And so I am fired up to chat with everybody here today.

But let me give you a quick rundown of who I am.

I am a serial entrepreneur who launched the first daily podcast,

interviewing successful entrepreneurs back in 2012 called Entrepreneurs on Fire.

And over the past six years, I've interviewed well over 2000 successful entrepreneurs,

been awarded best of iTunes.

We generated over 70 million downloads to date.

And we've been able to turn entrepreneurs on fire into a successful business financially as well,

generating over seven figures of revenue every year.

And I currently live on the lovely island of Puerto Rico,

with my life and business partner Kate in our purpose is to bring value to people just like you,

in as many ways as we can.

And what I really want to focus on today is what I personally consider the biggest struggle that

most entrepreneurs are facing.

They simply don't have their big idea.

Again, I've interviewed over 2000 successful entrepreneurs and I've been able to identify

through those interviews the one reason that they succeed.

They have one big idea and they go all in.

...