1001 Why People Pay Him 30% of Spend For His AdTech Platform

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6 • 683 Ratings

🗓️ 21 April 2018

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

"David Benoliel has spent the past 25 years at the intersection of technology and marketing as a software designer, marketer, salesman, project manager, executive and whatever else it took to keep things running. As a startup junky, he enjoys participating in the creation of things that did not exist before, and working with passionate, smart and committed people who feel the same way that I do.

Today he works with leading brands and publishers to deliver high performing, content-driven advertising solutions through a company that he founded in late 2014 called The Real Content Network."

Transcript

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0:00.0	This is the top entrepreneurs podcast where founders share how they started their companies and got
0:06.9	filthy rich or crash and burn. Each episode features revenue numbers, customer counts, and other
0:16.1	insider information that creates business news headlines. We went from a couple hundred thousand dollars to 2.7 million.
0:23.6	I had no money when I started the company.
0:25.6	It was $160 million, which is the size of any IPOs.
0:29.6	We're a bit strapped.
0:30.6	We have like 22,000 customers.
0:33.6	With over 5 million downloads in a very short amount of time, major outlets like Inc are calling us the fastest growing business show on iTunes.
0:43.6	I'm your host, Nathan Latka, and here's today's episode.
0:48.6	Hello, everyone.
0:49.4	My guest today is David Benial.
0:52.3	He has the CEO and founder of a company called Real Content Network.
0:55.3	And he spent the last 25 years at the intersection of technology and marketing as a software
0:59.1	designer, marketer, salesman, project manager, executive. And you know how it is. You wear all
1:03.8	the hats when you're launching stuff. He's a startup junkie and loves creating new things.
1:08.6	David, are you ready to take us to the top? Let's do it.
1:11.2	All right.
1:11.5	What does Real Content Network do?
1:13.4	And how do you make money?
1:15.3	All right.
1:15.5	So Real Content Network works with both publishers,
1:17.6	big publishers, digital publishers, and advertisers to deliver native campaigns, content,
	...

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