5 • 5.9K Ratings
🗓️ 3 October 2024
⏱️ 59 minutes
🧾️ Download transcript
In this chapter of Building the Brand, I cover my time from landing in Fort Benning, Georgia in October 2013, to arriving at Fort Hood, Texas in October 2014. I share how my severe eating disorder led me to fall in love with fitness and start Bare Performance Nutrition (BPN). I recount my Army ROTC experiences, graduating college, and the challenges faced during Ranger School.
This chapter reflects on the importance of solitude, resilience, and the life lessons learned, paving the way for BPN's growth and my leadership approach.
Chapters
00:00 Overcoming Personal Struggles
00:10 The Spark of Fitness and Nutrition
00:25 Military Journey Begins
00:50 Starting BPN: The Early Challenges
02:05 Reflecting on Chapter One
05:00 Arriving at Fort Benning
07:56 Lessons from Military Training
18:33 The Importance of Solitude
24:56 Preparing for Ranger School
32:55 Mastering Time Management
34:47 The Ranger School Challenge
39:48 Facing Setbacks and Resilience
50:45 Lessons in Leadership and Character
53:50 New Beginnings at Fort Hood
59:46 Going All In on BPN
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0:00.0 | Previously on building the brand. |
0:02.0 | I had a severe eating disorder. |
0:04.0 | I was starving myself. I was killing myself. |
0:07.0 | I was so malnourished. I was so depleted. I couldn't get out of bed. |
0:11.0 | I turned that control, that obsession of food and eating into a healthy one as opposed to an unhealthy one and I fell in love with fitness I fell in love with bodybuilding and that's what actually sparked me to go to college and study nutrition. |
0:26.4 | I went to college on an Army ROTC scholarship. |
0:30.4 | We had to go to what was called Eldak, the Leadership Development and Assessment Course. |
0:36.0 | And at the end of these 30 days, you're giving a rating. |
0:40.0 | I got an E, exceeds the standard. |
0:43.8 | When I got that card and I saw the E, it completely shifted my perception of myself and my ability |
0:50.1 | moving forward. |
0:51.1 | I really started thinking about this more, hey I want to I really want to start |
0:54.4 | the supplement company but I was missing one thing money I couldn't afford to start a supplement |
1:01.1 | company and USAA was offering up to a $25,000 loan. |
1:06.6 | And from there, I had everything I needed. |
1:10.1 | I had the business registered. |
1:12.1 | I had the manufacturer in place. I had the business registered I had the manufacturer in place I had the funding and when that |
1:16.0 | $20,000 hit my bank account I felt like I hit the lottery I thought it was going to me easier |
1:22.1 | than it actually was. |
1:23.0 | And I truly believe that if I would have known how hard it was going to be, |
1:27.0 | if someone would have told me if I wouldn't have been as ignorant or naive to the process, |
1:32.0 | I don't know if I ever would have got started. I slowly |
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