That first prototype was actually built in about six hours.

We kind of just got to MVP real quick.

We started looking at branding and names and got it out to market, gave it to our clients,

and then obviously after we saw it seen a fair few people signing up we spent a lot more time

in it and completely rebuilt and fixed it. I'm your producer Greg Gunn and I hope you

were having a wonderful day. Thanks for sharing part of it with us. Today's guest is the

founder and CEO of Linktree, and you might recognize that name and probably the

Urel from the millions of Instagram profiles that use it.

And if you don't, then go look it up, because it is quite the handy social media tool.

In this episode, Alex and Chris talk about Linktree's remarkable growth and how they gain

around 20,000 new signups every day without spending much on customer acquisition.

Sounds crazy, right? Well, maybe not if you build a great solution to an annoying problem.

It's not often we get to talk shop with the founder of a

tech company. Alex and his team have built something undeniably unique that

even the royal family uses. That's a true story. But I won't spoil anything else for you.

Please enjoy our insightful conversation with Linktree founder Alex Sacria.

So I'm excited to talk to you, mostly because I don't get many opportunities to talk to

founders of tech companies and this is kind of really interesting and I'm also familiar

with your company, Linktree, right?

So I read a little bit about it, but, so for people who don't know who you are and what you do,

can you give us the introduction, please?

Yeah, sure.

...