There is something brewing in the marketplace right now.

I'm calling this the Great Divide, and it's all based on three trends.

If you ignore these three trends, you are in trouble.

I'm going to tell you what they are in this episode.

Marketing your business is for you, the business owner, who has a product, a service, or a message that you believe in.

My name is Stu McLaren, and each week we'll take a behind-the-scenes look into the real-world marketing tactics and strategies

for getting what you have in front of a lot more people.

Thanks for spending some time with me today. Now let's get started.

I'm calling it right now. There is something big that is brewing in the online space and it's all because of three important trends. If you're on the

wrong side of these trends, you're in big trouble long term and I'm going to talk about them in this episode.

So here's where all this is coming from. Back in the day, when I started in the online space,

if you will, or started even my business, it was like circa 2002, 2003. And I was so grateful

for that time to be able to just learn and learn from a lot of incredible

people, people who were at the top of their game, people who were, you know, marketing

themselves and their products, like tremendously effective.

People who were innovating in the marketing space.

It was just one of the most incredible times

to just be and to learn. Now, did I experience success right away? Not at all. In fact, it took me a while

before I kind of got my feet beneath me. But over the years, I've learned a lot and I continue to

learn and I'm hungry to learn. And to me,

like learning is part of this game. It's just like, you know, you try stuff, you see what works,

you see what doesn't work and you double down on the things that work and then you try more

...