You are listening to the Dan Patrick show on Fox Sports Radio.

Our two on this Thursday, Dan and the Danette's Dan Patrick show.

Name, image, likeness.

It's here with college athletics.

We'll talk to Darren Revelle.

He'll join us coming up in a little bit.

By the way, happy name and image and likeness day because today is the first time college

athletes can profit off their own name, likeness and image.

And the deals are happening immediately.

And we'll see where this goes.

It's still long way from schools paying people directly to play.

And I think that's where the NCAA and these universities are fine with this.

Like, just don't take any money out of our coffers here.

You want to make money?

That's okay.

But do it over here.

We want to be able to control our money.

But you think back to the NCAA penalizing Ohio State players for getting free tattoos.

That was 2010.

And that cost Jim Trussell, his job.

Now players can do a lot more than tattoos.

Expect the name, image and likeness to have a major impact on recruiting and life for

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