We had everyone sending us a picture saying, hey guys, the sign bulb is going to disurge

her with the blue smart. That's like the most expensive knee in the world.

It was a few days later here, right to the Olympics, with the blue smart, we had blue bars,

so everybody was seeing the blue smart.

The director of marketing online is a fan of Tony Hawk and one day a friend of him said,

hey look what Tony Hawk just posted and there was an Instagram picture of two suitcases.

I know a black suitcase, I don't know which one and I have blue smart.

My name is Alejo, I'm an industrial designer, that's my background and we started

Blue Smart which was the worst first market suitcase. We started three and a half years ago,

it was just three guys with an idea and today we've launched two products already in the market

and we just launched a month and a half ago or four new products which is our second line.

Team is now 40 people in three offices in New York, Buenos Aires and Hong Kong.

We have around 40,000 units in 114 countries already distributed and we can't wait to

show how our new products on the streets soon. Why don't you describe to us what is a smart

suitcase? Sure, so as smart suitcase basically is a suitcase that can connect your phone by

a virtue of connecting your phone, enables different sets of features and benefits to the guy

who's using it basically which is you know, distance alerts if you move away, you can lock it and

lock it from your phone, you can set it up to lock it itself when you move away so you don't have

to be thinking of you know, locking it down and locking it when you move. It has a built-in GPS

and with a 3G module so you know that you'll never lose your suitcase basically because you can

track it anywhere in the world. It has weight sensors so before you leave your home you know,

the exact weight of your suitcase on your phone and the app connects to your flight at

...